American Town Mailer vs RSVP Publications Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of American Town Mailer vs RSVP Publications including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
American Town Mailer Franchise
RSVP Publications Franchise
Investment $23,900 - $37,200$96,506 - $269,366
Franchise Fee $20,000$15,000
Royalty Fee 07%
Advertising Fee -1%
Year Founded 19761985
Year Franchised 20001998
Term Of Agreement 10 years10 years
Term Of Agreement 10 years10 years
Renewal Fee $1K$5K


Business Experience Requirements

 
American Town Mailer Franchise
RSVP Publications Franchise
Experience
  • General business experience
  • Marketing skills

  • General business experience
  • Marketing skills

  • Financing Options

     
    American Town Mailer Franchise
    RSVP Publications Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/NoYes/Yes
    Start-up Costs No/NoNo/No
    Equipment No/NoNo/No
    Inventory No/NoYes/Yes
    Receivables No/NoNo/No
    Payroll No/NoNo/No

    Training & Support

     
    American Town Mailer Franchise
    RSVP Publications Franchise
    Training --
    Support Newsletter, Meetings, Toll-free phone lineMeetings, Toll-free phone line, Internet, Purchasing cooperatives
    Marketing --
    Operations Franchise can be run from home.

    0% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 1

    Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators)

    Franchise can be run from home.

    20% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 1

    Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)


    Expansion Plans

     
    American Town Mailer Franchise
    RSVP Publications Franchise
    US Expansion Yes-
    Canada Expansion NoNo
    International Expansion NoYes

    Company Overviews

    About American Town Mailer

    NO LONGER FRANCHISING

    Deborah Rowland and Dale Jarrett began American Town Mailer in 1976 to assist small to medium-sized businesses in the Phoenix area with direct mail advertising and marketing. The company began franchising in 2000. American Town Mailer franchisees meet with business owners, helping them design coupons or advertisements. Those designs are produced at American Town Mailer's corporate office, then packaged and shipped with coupons and advertisements from other businesses in the area. The package is sent to households within the franchisee's territory.

    About RSVP Publications

    We are a Leading Direct-Mail Franchise Company RSVP Publications, first established in 1985, is now one of the largest direct mail advertising companies in the nation! With over 80 franchises, we are located in virtually every major metropolitan area with a few CHOICE available markets. Learn more about RSVP franchise opportunities. We Advertise to the Wealthiest Homeowners We design, print and mail 4-color picture postcards, advertising the more "upscale" local businesses to the wealthiest 20% of North American Homeowners. We eliminate wasted circulation by mailing to the homeowners most likely to buy. Turnkey Proven System RSVP offers time-tested and rewarding franchise opportunity. Thousands of clients have used RSVP for over 29 years. With this experience, we know what works for our clients. RSVP is a proven, time-tested concept that gives franchisees a winning combination.
    * Very affordable, turnkey system
    * No inventory or equipment needed
    * Home or Office Based business
    * Over 29 years of history & building brand awareness
    * 5 days of intensive training held at RSVP Corporate Headquarters
    * Quite simply, the most impressive co-op mailer created anywhere


    "Entrepreneur
    #328 in Franchise 500 for 2020.
    #279 in Franchise 500 for 2021.