American Town Mailer vs Our Town America Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of American Town Mailer vs Our Town America including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
American Town Mailer Franchise
Our Town America Franchise
Investment $23,900 - $37,200$63,300 - $86,250
Franchise Fee $20,000$47,500
Royalty Fee 05%
Advertising Fee -up to 1%
Year Founded 19761972
Year Franchised 20002004
Term Of Agreement 10 years10 years
Term Of Agreement 10 years10 years
Renewal Fee $1K-


Business Experience Requirements
 
American Town Mailer Franchise
Our Town America Franchise
Experience
  • General business experience
  • Marketing skills

  • Industry experience
  • General business experience
  • Marketing skills
    		•

    Financing Options
     
    American Town Mailer Franchise
    Our Town America Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/NoNo/No
    Start-up Costs No/NoNo/No
    Equipment No/NoNo/No
    Inventory No/NoNo/No
    Receivables No/NoNo/No
    Payroll No/NoNo/No

    Training & Support
     
    American Town Mailer Franchise
    Our Town America Franchise
    Training - On-The-Job Training: 40 hours Classroom Training: 40 hours Additional Training: At designated location
    Support Newsletter, Meetings, Toll-free phone lineNewsletter Meetings/Conventions Toll-Free Line Online Support Field Operations Proprietary Software Franchisee Intranet Platform
    Marketing -Social media Email marketing Loyalty program/app
    Operations Franchise can be run from home.

    0% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 1

    Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators)

    		 Franchise can be run from home.

    Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)

    Number of Employees Required to Run: 1

    Expansion Plans
     
    American Town Mailer Franchise
    Our Town America Franchise
    US Expansion YesYes
    Canada Expansion NoNo
    International Expansion NoNo

    Company Overviews

    About American Town Mailer

    NO LONGER FRANCHISING

    Deborah Rowland and Dale Jarrett began American Town Mailer in 1976 to assist small to medium-sized businesses in the Phoenix area with direct mail advertising and marketing. The company began franchising in 2000. American Town Mailer franchisees meet with business owners, helping them design coupons or advertisements. Those designs are produced at American Town Mailer's corporate office, then packaged and shipped with coupons and advertisements from other businesses in the area. The package is sent to households within the franchisee's territory.

    About Our Town America

    Join Our Winning Team! For almost a decade, Our Town America has been a growing franchise organization that is now in the top 50 list for franchisee satisfaction according to Franchise Business Review. At Our Town America, we build business relationships with the best small businesses in the country. A franchisee is a person or group of individuals that is part of the Our Town America family. Located throughout the United States, they operate as an extension of our corporate office. Their goals are parallel to ours: help new movers adjust and feel welcomed into their community, and help local businesses gain new loyal and long-term customers every month.

    Veteran Incentives  $10,000 off franchise fee
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    In Franchise Business Reviews' Top 200.