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Below is an in-depth analysis and side-by-side comparison of American Town Mailer vs SelectAds Direct including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $23,900 - $37,200 | $18,700 - $29,750 |
Franchise Fee | $20,000 | $10,000 |
Royalty Fee | 0 | 0 |
Advertising Fee | - | 0 |
Year Founded | 1976 | 2011 |
Year Franchised | 2000 | 2011 |
Term Of Agreement | 10 years | 5 years |
Term Of Agreement | 10 years | 5 years |
Renewal Fee | $1K | - |
Business Experience Requirements |
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Experience | � General business experience � Sales and marketing skills |
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Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/- |
Start-up Costs | No/No | -/- |
Equipment | No/No | -/- |
Inventory | No/No | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | - | One week training at headquarters Two day on-site training |
Support | Newsletter, Meetings, Toll-free phone line | Weekly tele-conference meetings Mentoring program National sales conference |
Marketing | - | Marketing materials Quick Start Marketing Plan |
Operations |
Franchise can be run from home. 0% of all franchisees own more than one unit Number of employees needed to run franchised unit: 1 Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators) | Franchise can be run from home. Number of employees needed to run franchised unit: 1 Absentee ownership of franchise is NOT allowed. |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | - |
International Expansion | No | - |
NO LONGER FRANCHISING
Deborah Rowland and Dale Jarrett began American Town Mailer in 1976 to assist small to medium-sized businesses in the Phoenix area with direct mail advertising and marketing. The company began franchising in 2000. American Town Mailer franchisees meet with business owners, helping them design coupons or advertisements. Those designs are produced at American Town Mailer's corporate office, then packaged and shipped with coupons and advertisements from other businesses in the area. The package is sent to households within the franchisee's territory.
SelectAds Direct is changing the face of cooperative direct mail. Its proprietary format lets consumers quickly scan all ads and select ads of interest; and, it even provides a built-in carrying case. As a SelectAds Direct franchisee, you'll sell cooperative advertising space to local merchants who want to target market a high-income demographic. SelectAds Direct takes care of all back-end production allowing you to do what you do best: sell! If you have what it takes to be successful, find out what SelectAds Direct can do for you. Very low initial investment Home based business Unique product Great locations No inventory Training Support