American Town Mailer vs The School Communications Agency Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of American Town Mailer vs The School Communications Agency including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
American Town Mailer Franchise
The School Communications Agency Franchise
Investment $23,900 - $37,200$39,700 - $59,900
Franchise Fee $20,000$30,000 - $40,000
Royalty Fee 012%
Advertising Fee --
Year Founded 19762011
Year Franchised 20002013
Term Of Agreement 10 years-
Term Of Agreement 10 years-
Renewal Fee $1K-


Business Experience Requirements
 
American Town Mailer Franchise
The School Communications Agency Franchise
Experience
  • General business experience
  • Marketing skills
    		• Ad/Sales Experience

    Financing Options
     
    American Town Mailer Franchise
    The School Communications Agency Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/NoYes/-
    Start-up Costs No/No-/-
    Equipment No/No-/-
    Inventory No/No-/-
    Receivables No/No-/-
    Payroll No/No-/-

    Training & Support
     
    American Town Mailer Franchise
    The School Communications Agency Franchise
    Training -16-20 hours of Classroom Training, 16 -24 hours of On Site Training.
    Support Newsletter, Meetings, Toll-free phone lineField Support and ongoing remote support is provided along with many resources and tools.
    Marketing --
    Operations Franchise can be run from home.

    0% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 1

    Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators)

    		The franchise offered is a home based owner-operator model. The content for the newsletter is provided by the school or the Franchisors Library of Content and is placed into the newsletter by Franchisor. The franchisee sells advertising space in the newsletter, manages the school and business relationships and shares a portion of the revenue with the schools.

    Expansion Plans
     
    American Town Mailer Franchise
    The School Communications Agency Franchise
    US Expansion YesYes
    Canada Expansion No-
    International Expansion No-

    Company Overviews

    About American Town Mailer

    NO LONGER FRANCHISING

    Deborah Rowland and Dale Jarrett began American Town Mailer in 1976 to assist small to medium-sized businesses in the Phoenix area with direct mail advertising and marketing. The company began franchising in 2000. American Town Mailer franchisees meet with business owners, helping them design coupons or advertisements. Those designs are produced at American Town Mailer's corporate office, then packaged and shipped with coupons and advertisements from other businesses in the area. The package is sent to households within the franchisee's territory.

    About The School Communications Agency

    The School Communications Agency is a hyperlocal advertising company that produces high quality, mobile friendly school newsletters that connect parents to their child’s school and to the businesses that matter to them. Our free to school service improves parent engagement, reduces administrative workload, and generates money for schools. Our advertisers benefit from hyper-local geo-targeted access to parents that no other franchise provides. The franchise offered is a home based owner-operator model.  The content for the newsletter is provided by the school or the Franchisors Library of Content and is placed into the newsletter by Franchisor.  The franchisee sells advertising space in the newsletter, manages the school and business relationships and shares a portion of the revenue with the schools.  
     
    We create free, high quality, mobile friendly newsletters for schools that engage and inform parents, reduce administrative workload and generate discretionary funds.
     
    Turn your school newsletter into a source of revenue.