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Below is an in-depth analysis and side-by-side comparison of Frullati Cafe & Bakery vs Insomnia Cookies including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $145,900 - $446,000 | $65,600 - $111,400 |
Franchise Fee | $30,000 | $25,000 |
Royalty Fee | 6% | 6% |
Advertising Fee | - | - |
Year Founded | 1985 | 2002 |
Year Franchised | 1994 | 2006 |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | 75% of then-current fee | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | No/No |
Start-up Costs | No/No | No/No |
Equipment | No/Yes | No/No |
Inventory | No/No | No/No |
Receivables | No/No | No/No |
Payroll | No/No | No/No |
Training & Support |
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Training | - | - |
Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | - |
Marketing | Building sales takes effort on many different levels - from running your business with monitored food costs, to strong operations, to local store marketing, to most importantly ensuring that you give every customer a reason to return. The Frullati Cafe Marketing Team will assist you by creating national marketing initiatives and advertising that are key to building sales. Increasing sales takes diligent effort in all areas of your business. Co-op advertising, Ad slicks, Regional advertising | - |
Operations |
Franchisees required to buy multiple units/master licenses; 35% of all franchisees own more than one unit Number of employees needed to run franchised unit: 6 Absentee ownership of franchise is allowed. (98% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | - | Yes |
Canada Expansion | No | - |
International Expansion | Yes | - |
NO LONGER FRANCHISING
Insomnia Cookies is expanding! We have expanded into numerous new markets in the last few years and are looking for qualified franchisees to help grow with our collegiate brand. Our franchisees are our partners and will be provided with the direct support of our core executive team. We pride ourselves on close communication with our partners and will work diligently to extend our knowledge and support to our franchised locations.
Insomnia Cookies is a quickly extending late-night bread kitchen idea with workplaces in both New York and Philadelphia. Established in a school apartment in 2003 at the University of Pennsylvania, by then understudy, Seth Berkowitz, Insomnia Cookies has been nourishing the unquenchable yearning of its fans from that point onward. The organization represents considerable authority in conveying warm, delightful treats ideal to the entryways of people and organizations alike. Whether you're nourishing a desire or a group, Insomnia Cookies' offerings of treats, brownies, treat cakes, frozen yogurt and even chilly drain, has you secured.