Studio 6 vs Centerstone Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Studio 6 vs Centerstone including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Studio 6 Franchise
Centerstone Franchise
Investment $206,850 - $9,621,350$47,149 - $8,728,147
Franchise Fee $20,000 - $30,000$17,000
Royalty Fee 5%2%
Advertising Fee 2%2%
Year Founded 19982012
Year Franchised 19992012
Term Of Agreement 10-15 yearsas low as 3 years
Term Of Agreement 10-15 yearsas low as 3 years
Renewal Fee 50% of current franchise fee-


Business Experience Requirements

 
Studio 6 Franchise
Centerstone Franchise
Experience
  • General business experience
  • -

    Financing Options

     
    Studio 6 Franchise
    Centerstone Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/Yes-/-
    Start-up Costs No/Yes-/-
    Equipment No/Yes-/-
    Inventory No/Yes-/-
    Receivables No/No-/-
    Payroll No/No-/-

    Training & Support

     
    Studio 6 Franchise
    Centerstone Franchise
    Training On-The-Job Training: 25-30 hours Classroom Training: 40 hours Additional Training: Annual convention -
    Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform -
    Marketing Co-op Advertising Ad Templates National Media Social media SEO Website development Email marketing Loyalty program/app -
    Operations Absentee Ownership Allowed -

    Expansion Plans

     
    Studio 6 Franchise
    Centerstone Franchise
    US Expansion --
    Canada Expansion No-
    International Expansion Yes-

    Company Overviews

    About Studio 6

    Extend Your Stay, Not Your Budget
     Studio 6 taps into the national recognition of Motel 6, while having developed a following all its own. 
    Studio 6 properties feature fully furnished studios with low weekly rates and amenities for comfortable, restful extended stays. The properties are easy to operate and manage with favorable weekly pricing. Invest in one of the segment's fastest growing brands. Motel 6 introduced Studio 6 in 1998 as an extended-stay option for travelers.
    Franchising since 1999, Studio 6 offers furnished studio rooms, complete with work areas and fully furnished kitchens. The company is based in Dallas.
     Franchise opportunities are available for: Seasoned quality-oriented developers or operators, and; Those new to the lodging industry.
    Franchisee Benefits:
     * Complete prototype design
     * Architectural, construction and renovation support
     * Powerful marketing support and national advertising
     * Competitive franchise and royalty fees
     * Protected market territories
     * Personalized operational support
     * Initial training at our corporate headquarters
     * Ongoing training on the field and online
     * Adherence to fair franchising initiatives
     * One-stop shopping for all purchasing needs

    Seeking new franchise units throughout the U.S., Asia, Canada, Central America, Mexico and South America    

    Veteran Incentives  $1,500 general-manager training fee waived
                              
    "franchiserankingscom"
    #28 on Franchise Rankings.com

    "Entrepreneur
    #412 in Franchise 500 for 2020.



    About Centerstone

    At Centerstone we offer 3 concepts: Centerstone Inns & Suites Centerstone Inns are an economy based product that represents exceptional value to its guests. A typical Centerstone Inn would have a minimum of two diamond/star like quality. Typically, it does not include a restaurant and bar and has an average size of 75 rooms. A Centerstone Inns & Suites is basically the same as a Centerstone Inns with 20% or more of its inventory being suites, versus standard guest rooms. Centerstone Hotel A Centerstone Hotel is typically a minimum of three diamond/star like quality that competes in the mid market and brings exceptional value to its customers. Most Centerstone Hotels are full service and provide a restaurant, lounge, meeting rooms and other related services. Waivers are available for restaurants providing a free breakfast buffet is offered. A typical Centerstone Hotel is interior corridor and mid-rise to high-rise with approximately 125 rooms or more. Centerstone Plaza Hotel A Centerstone Plaza Hotel is typically a four diamond/star like quality product that has an immediate wow factor and competes in the high end of the mid tier sector. A Centerstone Plaza Hotel is designed for the more discriminating value conscious traveler. Typically these properties are 150 rooms or larger, full service with restaurant/bar, meeting facilities, swimming pool, health club and other elevated brand standards and service amenities that make this product a true four diamond/star like experience. Franchise Terms Application Fee: $2,000 Initial Fee: $12,000 Royalty & Marketing Fees: 3% Gross Room Revenue Annual Conference Fee: $499 The Centerstone brand offers one of the lowest fee structures in the industry. With an initial fee of only $12,000, franchisees can have short-term agreements as low as 36 months. Combined marketing and royalty is only 3%. Everything mentioned above is coupled with a cutting-edge reservation system, strong consumer marketing programs, and a commitment of fairness and understanding which makes Centerstone one of best choices in franchising today. Welcome to a true, “franchise-friendly”, brand.

    The total investment necessary to begin operation of a Centerstone Lodging Facility franchised business is between $3,482,149 and $8,728,147 for a newly constructed hotel. This includes between $42,999 and $67,997 that must be paid to the franchisor or its affiliates.
    The total investment necessary to begin operation of a Centerstone Lodging Facility franchised business conversion of an existing hotel is between $47,149 and $1,648,147. This includes between $35,999 and $67,997 that must be paid to the franchisor or its affiliates(s).