Shake's Frozen Custard vs Scooter's Coffeehouse Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Shake's Frozen Custard vs Scooter's Coffeehouse including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Shake's Frozen Custard Franchise
Scooter's Coffeehouse Franchise
Investment $162,000 - $287,000$389,942 - $860,654
Franchise Fee $30,000$40,000
Royalty Fee 5%6%
Advertising Fee 3%2%
Year Founded 19911998
Year Franchised 19982002
Term Of Agreement 10 years10 years
Term Of Agreement 10 years10 years
Renewal Fee 50% of initial franchise fee$5000


Business Experience Requirements

 
Shake's Frozen Custard Franchise
Scooter's Coffeehouse Franchise
Experience
  • General business experience
  • -

    Financing Options

     
    Shake's Frozen Custard Franchise
    Scooter's Coffeehouse Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/NoNo/Yes
    Start-up Costs No/YesNo/Yes
    Equipment No/YesNo/Yes
    Inventory No/NoNo/Yes
    Receivables No/NoNo/Yes
    Payroll No/NoNo/Yes

    Training & Support

     
    Shake's Frozen Custard Franchise
    Scooter's Coffeehouse Franchise
    Training As necessaryOn-The-Job Training: 160 hours Classroom Training: 46 hours Additional Training: At existing coffeehouse
    Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluationsPurchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform
    Marketing Co-op advertising, Ad slicksCo-op Advertising Ad Templates National Media Social media SEO Website development Email marketing Loyalty program/app
    Operations 25% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 20

    Absentee ownership of franchise is allowed. (75% of current franchisees are owner/operators)

    Absentee Ownership Allowed

    Number of Employees Required to Run: 3 - 12


    Expansion Plans

     
    Shake's Frozen Custard Franchise
    Scooter's Coffeehouse Franchise
    US Expansion YesYes
    Canada Expansion NoNo
    International Expansion NoNo

    Company Overviews

    About Shake's Frozen Custard

    Shake's Frozen Custard was established on three principles: Quality, Service, and Cleanliness. Today, these simple principles serve as the foundation from which Shake's, the Brand, continues to evolve. Our uncompromising dedication to the highest level of quality standards and our deep passion for service are, and will forever remain, the heart and soul of Shake's Frozen Custard. At Shake's Frozen Custard, we have an unrelenting focus on the future but we build our dreams on experience. Don and Debbie Osborne, founders of Shake's Frozen Custard, take great pride in having created a friendly, family oriented business. We realize that business success is fueled by individual customer experiences. Shake's Frozen Custard has an incredible ability to knock down the barriers of time and space in transporting us to those moments in our memory in which we experienced excitement, contentment, satisfaction, fun or any number of the seemingly infinite descriptors of human emotion. Shake's Frozen Custard offers the highest quality, premium ice cream today with the fast, friendly "service with a smile" of days gone by.Shake's Frozen Custard is a vibrant, one of a kind experience driven by a variety of interactive zones and viewing stations all leading to the presentation of the "World's best frozen dessert!" Shake's is much, much more than a simple restaurant. Shake's is a multi-sensory experience in which friends, families and loved ones build long lasting memories of quality, fun, and excitement. Every component of the facility generates a symphonic atmosphere that lends itself to the creation of wholesome, multi-generational, electrifying experiences. Customers of all ages enjoy reliving memories of "homemade" ice cream outings of days gone by with those special people in their lives.
    Shake's Frozen Custard provides our customers with a timeless and exciting experience - creating Memories of pure, powerful joy through a steadfast commitment to uncompromising quality, service, and cleanliness.

    About Scooter's Coffeehouse

    In a vibrant market, differentiation is the key to success. At Scooter's we have developed a singular "premium" identity that sets our coffeehouses apart from the competitors and allows us to occupy a unique position in the industry. Scooter's dedication to the premium experience has created a difference that customers appreciate. Our coffee tastes different because it is different.
     The premium experience begins with our coffee, but it doesn't end there. Our corporate philosophy dictates that everything the customers taste, see, hear and feel should reinforce the premium philosophy.
     * Our coffee is served exclusively in Insulair's new triple-wall insulated cup, a unique solution recognized as one of the top innovations of 2005 by Inc. Magazine. Triple-wall cups are a quality alternative to polystyrene foam and non-insulated cups with paper sleeves.
     * Our specialty drinks are created with Monin syrups, widely recognized as the world's premier flavoring. Unlike many popular flavorings, Monin syrups are made from natural fruits, nuts and spices, and contain no fat or cholesterol.
     * Our mocha drinks are blended with Monin premium chocolate syrups, a rich and superior alternative to powdered flavorings.
     * Our store locations are aesthetically designed to emphasize the premium experience. Equipment, art, furniture and accessories are carefully designed to reinforce the message that our customers receive the best. This unique identity has turned Scooter's into the largest locally-owned coffee franchise in the Midwest.

    From the very beginning, Scooter's has provided a true premium experience. Now, we are taking that experience to the rest of the nation, providing opportunities to share in the same success that has become a hallmark of the Scooter's brand.
    Franchisor is seeking new franchise units in the following regions/states:Alabama, Arkansas, Arizona, Colorado, Florida, Georgia, Iowa, Illinois, Indiana, Kansas, Kentucky, Louisiana, Michigan, Minnesota, Missouri, Mississippi, Montana, Nebraska, North Carolina, North Dakota, New Mexico, Nevada, Ohio, Oklahoma, South Carolina, South Dakota, Tennessee, Texas, Utah, Wisconsin, Wyoming

    The total investment necessary to begin operation of a Scooter's Drive-Thru Kiosk (Kiosk) franchise is from $389,942 to $685,874. This includes $110,000 to $135,000 that must be paid to the franchisor or an affiliate.
    The total investment necessary to begin operation of a Scooter's Drive-Thru Coffeehouse (Coffeehouse) franchise is from $552,676 to $860,654. This includes $110,000 to $135,000 that must be paid to the franchisor or an affiliate.

    Veteran Incentives  $20,000 credit toward first-year product
    "World     "Entrepreneur
    #225 in Franchise 500 for 2020.
    #103 in Franchise 500 for 2021.