Shake's Frozen Custard vs Vitality Bowls Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Shake's Frozen Custard vs Vitality Bowls including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
Investment |
$162,000 - $287,000 | $170,100 - $604,000 |
Franchise Fee |
$30,000 | $39,500 |
Royalty Fee |
5% | 6% |
Advertising Fee |
3% | 1.5% |
Year Founded |
1991 | 2011 |
Year Franchised |
1998 | 2014 |
Term Of Agreement |
10 years | 7 years |
Term Of Agreement |
10 years | 7 years |
Renewal Fee |
50% of initial franchise fee | - |
Business Experience Requirements |
Experience |
General business experience | Franchisee Profile
*Passionate about VITALITY BOWLS
*Passionate about healthy food and a healthy lifestyle
*Local market knowledge
*Minimum $30-60K liquid assets per store and total of $200k+ (May include lending)
*Single store and multi unit development opportunities available, depending on your market
*Retail or restaurant operations experience is helpful |
Financing Options |
|
In-House/3rd Party | In-House/3rd Party |
Franchise Fees |
No/No | -/- |
Start-up Costs |
No/Yes | -/- |
Equipment |
No/Yes | -/- |
Inventory |
No/No | -/- |
Receivables |
No/No | -/- |
Payroll |
No/No | -/- |
Training & Support |
Training |
As necessary | VITALITY BOWLS operates training units in Walnut Creek, CA. We will do our best to schedule your training in an area that is convenient for you. Training will also take place at your location before and/or after you open.
Our training program teaches you the day-to-day operation of your VITALITY BOWLS unit. VITALITY BOWLS requires that the franchisee, an operating partner, or a general manager, designated by the franchisee, attend our full-time, training program. This program will teach you how to fully operate your VITALITY BOWLS unit from the ground up. We will not let you open until we are satisfied we have provided you with sufficient training to be successful.
|
Support |
Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations | After signing your franchise agreement, we are available for continuous, direct support. You can count on us for operational input and best practices information. In addition, we will visit you regularly to ensure you are maximizing the potential of your business and we are helping you in every way we can.
On a continuing basis, we will drive the brand and support your efforts in marketing, real estate and development, supply chain, and IT. Should you have questions or need help with issues in these areas, you can call us. |
Marketing |
Co-op advertising, Ad slicks | - |
Operations |
25% of all franchisees own more than one unit Number of employees needed to run franchised unit: 20
Absentee ownership of franchise is allowed. (75% of current franchisees are owner/operators) | - |
Expansion Plans |
US Expansion |
Yes | Yes |
Canada Expansion |
No | - |
International Expansion |
No | - |
Company Overviews
About Shake's Frozen Custard
Shake's Frozen Custard was established on three principles: Quality, Service, and Cleanliness. Today, these simple principles serve as the foundation from which Shake's, the Brand, continues to evolve. Our uncompromising dedication to the highest level of quality standards and our deep passion for service are, and will forever remain, the heart and soul of Shake's Frozen Custard. At Shake's Frozen Custard, we have an unrelenting focus on the future but we build our dreams on experience.
Don and Debbie Osborne, founders of Shake's Frozen Custard, take great pride in having created a friendly, family oriented business. We realize that business success is fueled by individual customer experiences. Shake's Frozen Custard has an incredible ability to knock down the barriers of time and space in transporting us to those moments in our memory in which we experienced excitement, contentment, satisfaction, fun or any number of the seemingly infinite descriptors of human emotion. Shake's Frozen Custard offers the highest quality, premium ice cream today with the fast, friendly "service with a smile" of days gone by.Shake's Frozen Custard is a vibrant, one of a kind experience driven by a variety of interactive zones and viewing stations all leading to the presentation of the "World's best frozen dessert!" Shake's is much, much more than a simple restaurant. Shake's is a multi-sensory experience in which friends, families and loved ones build long lasting memories of quality, fun, and excitement. Every component of the facility generates a symphonic atmosphere that lends itself to the creation of wholesome, multi-generational, electrifying experiences. Customers of all ages enjoy reliving memories of "homemade" ice cream outings of days gone by with those special people in their lives.
Shake's Frozen Custard provides our customers with a timeless and exciting experience - creating Memories of pure, powerful joy through a steadfast commitment to uncompromising quality, service, and cleanliness.
About Vitality Bowls
Roy and Tara Gilad, a pair of successful business owners, founded Vitality Bowls in 2011 in San Ramon, California. The duo started the superfood cafe concept together as a result of discovering their daughter's severe food allergies and wanting to find healthy food alternatives. Since franchising began in 2014, the brand has seen significant growth with nearly 40 cafes open and in development. Today, Vitality Bowls is redefining the fast casual healthy food restaurant sector every day at each of its locations across the country. Tailored to owners and operators that place value in the nation's nutritious food movement, the franchise model provides structure and scalability. Many of the current franchisees began as loyal customers who wanted to be a part of the future of food chains. Franchisees can open up to three stores in a protected territory.
If you are passionate about a healthy lifestyle and want operate a thriving business, VITALITY BOWLS might be the right choice for you. We look for someone with an entrepreneurial spirit who takes a hands-on approach to managing their business in addition to supporting their local community. If you are ready for an exciting new experience, owning a VITALITY BOWLS franchise may be in your future.
Vitality Bowls area developers acquire the right to develop multiple
Vitality Bowls Restaurants in a designated development area. The
development fee is $39,500 for the first Restaurant to be developed
under the Area Development Agreement, plus $29,500 for the second
Restaurant, and $20,000 for each subsequent Restaurant to be developed
under the Area Development Agreement. To develop five outlets as an Area
Developer, the development fees would total $129,000. The total
investment necessary to begin operation of a Vitality Bowls area
developer business will depend on the number of Vitality Bowls
Restaurants to be opened. A minimum of three outlets must be developed
according to the Area Development Agreement.
The estimated total investment necessary to begin operations for a
Vitality Bowls Restaurant ranges from $170,100 and $604,000. This
includes between $20,000 and $39,500 that must be paid to the franchisor
or its affiliates.
#185 in Franchise 500 for 2021. Not in Franchise 500 for 2020.