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Updated RecentlyLearningRx vs MakerKids Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of LearningRx vs MakerKids including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $90,000 - $149,000 | $152,750 - $399,000 |
| Franchise Fee | $25,000 | $30,000 |
| Royalty Fee | 7% -8% | 8% |
| Advertising Fee | 3% | 3% |
| Year Founded | 1986 | 2013 |
| Year Franchised | 2003 | 2018 |
| Term Of Agreement | 10 years | - |
| Term Of Agreement | 10 years | - |
| Renewal Fee | $5K | - |
Business Experience Requirements |
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| Experience | - | - Passion for working with kids - Thirst for knowledge - Glass half full mindset (60% optimist, 40% realist) - An Excellent Credit History - Leadership Skills - A Desire to Succeed - A Desire to Make A Difference - No past bankruptcies - No past criminal record - Willing to get out there and make sales - Persistence - Desire to listen, share and be compliant - Being happy is more important to you than being right - Customer-oriented Wait, I don’t know how to teach STEM! - Don’t worry. If you don’t have a teaching background, you can still excel as a MakerKids franchisee. In fact, the backgrounds of our ideal franchisees vary greatly – from engineers and accountants to teachers and homemakers, and everything in between. MakerKids franchise training was designed to level the playing field. We teach you all that you need to know about running a business that deals with STEM instruction. |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | -/- |
| Start-up Costs | No/No | -/- |
| Equipment | No/No | -/- |
| Inventory | No/No | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | As a brain training company, we value initial and ongoing training very highly. Our training includes a 2-day job shadowing with one of our franchisees prior to our 10-day training in Colorado Springs, CO. The 10-day franchise training covers our over 200 proprietary training procedures, marketing, public relations, business operations, networking, testing, administration, hiring, and much more. Our brain trainers are trained on-site by the franchisee, using over 40 hours of online material as well as 20-30 hours of in-person training and observation. We also offer ongoing training and support via our Helpdesk (phone and email support) and quarterly calls with our support team. | - Five (5) days Training in Toronto, Canada - Five (5) days On-Site Training - Education/Curriculum: MakerKids® Lesson Plans Options for additional training*: - Internal Training with support and guidance from MK Training Team via Teleconferences, GoTo Meeting and Webinars - Additional Training available at MK HQ in Toronto, Canada - Additional On-Site Training available *Please inquire about additional training. |
| Support | We know that the success of our franchisees is our success. Valuable support is a top priority for us, and we strive to help our franchisees however possible. Our support team is led by a former franchisee and LearningRx parent, who understands the day-to- day running of a center firsthand. We also have a marketing and business coach, who will help our first-year franchisees create and implement their 12-month business plan and offer ongoing support of business operations. The support team also runs the helpdesk, which is available by phone and email and boasts a very fast turnaround. We provide a franchise operations system designed to support all of your business needs from site selection and build out to launch marketing and sales prospecting. We are continually introducing new Brain Balance programs, products and services to increase your sales opportunities. Through national media exposure, training and consulting by program creator and co-founder, Dr. Robert Melillo renowned researcher, lecturer and author of several best sellers including, Disconnected Kids, Reconnected Kids and his latest book, Autism | - Advertising and Marketing: Initial supply of Presentation materials and Templates. - Usage of proprietary Operations Manual - Use of MakerKids® Name, Logo and Trademarks - Annual training and workshop - MakerKids new releases and new concepts |
| Marketing | We offer new materials on a regular basis across multiple platforms: social media, print, TV, radio, PPC, SEO, etc. You can also join a voluntary marketing co-op where applicable. *National PR exposure *Exposure Across the Digital Landscape *Web-based Requisition System for Customized Marketing Materials *Local Marketing Guidance | - Use of MakerKids® Name, Logo and Trademarks - Presentation Material & Templates |
| Operations | 10% of all franchisees own more than one unit Number of employees needed to run franchised unit: 3 - 3 Absentee ownership of franchise is allowed. (67% of current franchisees are owner/operators) | - |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | Yes | Yes |
| International Expansion | No | Yes |
Company Overviews
About LearningRx
In the 1980's, brothers Dr. Ken Gibson and Dr. Keith Gibson--
a specialist in visual processing and a clinical psychologist,
respectively-- sought a way to help people with learning difficulties to
learn more quickly and easily. They developed a series of short,
intense training exercises to improve concentration and recall
abilities. Once this method proved successful in trials, they continued
to test and enhance the program with input from other specialists in
education, medicine and psychology, in order to help students with
attention problems, dyxlexia, memory problems and other learning
disabilities to improve their cognitive skills.
Dr. Ken Gibson began franchising under the name LearningRx in 2003, and
is currently the company's CEO.
Veteran Incentives 10% off franchise fee
Veteran Incentives 10% off franchise fee
2016 #1 Educational Franchise by FranchiseRankings.com!
Part of the Entrepreneur Franchise 500® 7 years in a row!
About MakerKids
MakerKids runs award-winning STEM programs on Coding, Robotics and
Minecraft. We use technology as a medium to help build confidence,
social skills, change-making abilities and a positive relationship with
technology. Kids have started businesses, won prizes from NASA, been
published in magazines, and had positive mental health outcomes. MakerKids was named the #1 franchise concept in the NextGen in
Franchising Competition at the International Franchise Association
Conference from over 400 entrants.
To describe the franchise in one word: transformative
- Target Market: Ages 6-13, including Special Needs students
- Location-based + mobile business/satellite locations: owner to operate multiple satellite
locations e.g. at schools
- Camps, After-School Programs and Parties
- MakerKids® teaches STEM (Science, Technology, Engineering, Mathematics) topics:
Coding, Robotics and Minecraft
- Education/Curriculum: Proprietary Lesson Plans
- Advertising/Marketing: Presentation Material & Templates
- Online Parent Registration