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Updated RecentlyHappy Joe's vs Bru-Go's Take-N-Bake Pizza Company Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Happy Joe's vs Bru-Go's Take-N-Bake Pizza Company including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $24,470 - $1,030,625 | $76,200 - $137,950 |
| Franchise Fee | $15,000 - $17,000 | $19,500 |
| Royalty Fee | 4.5%-5% | 4-5% |
| Advertising Fee | 1.5% | - |
| Year Founded | 1972 | 1991 |
| Year Franchised | 1973 | 2002 |
| Term Of Agreement | 15 years | 10 years |
| Term Of Agreement | 15 years | 10 years |
| Renewal Fee | 10% of fee or $2K | 10% of franchise fee |
Business Experience Requirements |
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| Experience | ||
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | No/No |
| Start-up Costs | No/Yes | No/No |
| Equipment | No/Yes | No/No |
| Inventory | No/Yes | No/No |
| Receivables | No/Yes | No/No |
| Payroll | No/Yes | No/No |
Training & Support |
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| Training | On-The-Job Training: 300 hours Classroom Training: 40 hours | - |
| Support | Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives |
| Marketing | Co-op Advertising Ad Templates Regional Advertising Social media Website development Email marketing Loyalty program/app | Co-op advertising, Ad slicks, National media, Regional advertising |
| Operations |
33% of all franchisees own more than one unit Number of employees needed to run franchised unit: 45 Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators) |
Number of employees needed to run franchised unit: 5 Absentee ownership of franchise is allowed. |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | No | No |
| International Expansion | Yes | Yes |
Company Overviews
About Happy Joe's
Lawrence Joseph Whitty had worked in the bakery business for years before becoming an assistant manager at a Shakey's pizzeria. He decided to combine his baking skills with the experience he had gained from working at a pizza restaurant, where he would often hear families decide to go out for ice cream for dessert. Combining pizza and ice cream, Whitty opened the first Happy Joe's Pizza & Ice Cream Parlor in East Davenport, Iowa, in 1972. His signature item was the Happy Joe's Special, a pizza with Canadian bacon and sauerkraut that Whitty created from leftovers in his mother's kitchen. After a franchisee suggested adding tacos to the menu, Whitty created the restaurant's best-selling product, the Taco Pizza.
Seeking new franchisees in the following regions/states:
About Bru-Go's Take-N-Bake Pizza Company
Get in early on the fastest growing pizza concept in the world! We're looking for entrepreneurs who want a great opportunity for success and profits with your own BRU-GO'S Take-N-Bake Pizza Co Co-Op Membership. Why BRU-GO'S? We simply know how to make a better pizza. From the freshest ingredients to our signature sauces and fresh crust, customers prefer the taste of our pizza. Your customers will return again and again once they experience a BRU-GO'S Take-N-Bake Pizza Co pizza. We have years of experience building and selling the finest Take-N-Bake pizzas to be found anywhere. We use this experience to help you establish your BRU-GO'S Take-N-Bake Pizza Co Co-Op and then keep it running profitably. In one of our corporate test kitchens we will fully train you in a hands on, fully operational facility so that your business will operate smoothly from the first customer's pizza. As your business grows, we will be there to offer further support and training for every aspect of your enterprise. And using our time tested recipes and pizza construction techniques, you'll be building the most satisfying Take-N-Bake pizza anywhere!