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Below is an in-depth analysis and side-by-side comparison of Happy Joe's vs Shave It Inc including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $24,470 - $1,030,625 | $170,000 - $365,000 |
Franchise Fee | $15,000 - $17,000 | $35,000 |
Royalty Fee | 4.5%-5% | 5% |
Advertising Fee | 1.5% | 2% |
Year Founded | 1972 | - |
Year Franchised | 1973 | - |
Term Of Agreement | 15 years | - |
Term Of Agreement | 15 years | - |
Renewal Fee | 10% of fee or $2K | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/Yes | -/- |
Payroll | No/Yes | -/- |
Training & Support |
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Training | On-The-Job Training: 300 hours Classroom Training: 40 hours | - |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software | - |
Marketing | Co-op Advertising Ad Templates Regional Advertising Social media Website development Email marketing Loyalty program/app | - |
Operations |
33% of all franchisees own more than one unit Number of employees needed to run franchised unit: 45 Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | - |
International Expansion | Yes | - |
Lawrence Joseph Whitty had worked in the bakery business for years before becoming an assistant manager at a Shakey's pizzeria. He decided to combine his baking skills with the experience he had gained from working at a pizza restaurant, where he would often hear families decide to go out for ice cream for dessert. Combining pizza and ice cream, Whitty opened the first Happy Joe's Pizza & Ice Cream Parlor in East Davenport, Iowa, in 1972. His signature item was the Happy Joe's Special, a pizza with Canadian bacon and sauerkraut that Whitty created from leftovers in his mother's kitchen. After a franchisee suggested adding tacos to the menu, Whitty created the restaurant's best-selling product, the Taco Pizza.
Seeking new franchisees in the following regions/states:
Karen Bain and Lisa Kudirka, with a half-dozen kids
between them and a shared passion for shave ice, decided to make shave
ice hip and trendy. They started small at school fundraisers where their
creations were such an overwhelming hit, that it encouraged them to
"jump in" and "Go Big or Go Home".
Soon thereafter, the first Shave It
store was launched in Southern California. Shave It was an immediate
hit with lines out the door that continue to this day. "Going Big" not
only meant launching one new concept, it meant two. The Shave It Mobile
Ice Van debuted six months later, giving them the unique ability to
drive to their customers.
Next on the list
came the creation of a charitable foundation, Foster a Miracle, a
never-ending fundraising network that grants wishes to foster children
with Shave It store revenue. Somehow knowing that a small portion of
your Shave It will go to Foster a Miracle makes that Shave It melt your heart, while it melts in your mouth.
Today Shave It is taking it to the next level...Franchising. The Shave It concept is on fire!