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Below is an in-depth analysis and side-by-side comparison of Happy Joe's vs How to Top That Pizza Franchise System, LLC including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $24,470 - $1,030,625 | $143,000 - $350,000 |
Franchise Fee | $15,000 - $17,000 | $25,000 |
Royalty Fee | 4.5%-5% | 6% |
Advertising Fee | 1.5% | - |
Year Founded | 1972 | - |
Year Franchised | 1973 | - |
Term Of Agreement | 15 years | 20 years |
Term Of Agreement | 15 years | 20 years |
Renewal Fee | 10% of fee or $2K | - |
Business Experience Requirements |
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Experience | Top That! Pizza actively searches for candidates with a strong background in business management. | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/Yes | -/- |
Payroll | No/Yes | -/- |
Training & Support |
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Training | On-The-Job Training: 300 hours Classroom Training: 40 hours | - |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software | * Facility planning on site location and architectural design * Specifications for fixtures, equipment, and leasehold improvements * Assistance in site selection and lease negotiation * Corporate training for Owner/Operator and Director of Operations/General Managers * Kitchen/ Back of the House Workflow design * Ongoing support from members of the Training and Operations Team * Ongoing updates for increasing profitability * Products with high industry demand * Efficiency in all systems * Favorable national contracts with suppliers of goods and services * Operating manuals, policies, procedures, and business management systems |
Marketing | Co-op Advertising Ad Templates Regional Advertising Social media Website development Email marketing Loyalty program/app | * ready-to-use grand opening strategy and materials * ready-to-use annual calendar for LTOs * ready-to-use (or custom) four-walls marketing tools such as Point-of Purchase displays, posters, window clings and printed menus * easy-to-change areas on digital menu boards for regionalized LTOs * well-managed and effective social media strategy that generates useful feedback and enhances the relationship between the franchise and its customers * regularly scheduled focus group research conducted by a professional marketing firm that will ensure Top That! remains on top of current trends and aware of its customers' preferences |
Operations |
33% of all franchisees own more than one unit Number of employees needed to run franchised unit: 45 Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators) | At least one owner or a designated manager must be involved on a full-time basis and must be responsible for the day-to-day operations and management. |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | - |
International Expansion | Yes | - |
Lawrence Joseph Whitty had worked in the bakery business for years before becoming an assistant manager at a Shakey's pizzeria. He decided to combine his baking skills with the experience he had gained from working at a pizza restaurant, where he would often hear families decide to go out for ice cream for dessert. Combining pizza and ice cream, Whitty opened the first Happy Joe's Pizza & Ice Cream Parlor in East Davenport, Iowa, in 1972. His signature item was the Happy Joe's Special, a pizza with Canadian bacon and sauerkraut that Whitty created from leftovers in his mother's kitchen. After a franchisee suggested adding tacos to the menu, Whitty created the restaurant's best-selling product, the Taco Pizza.
Seeking new franchisees in the following regions/states:
The franchise system includes: A. Owning and operating an assigned Top That! Pizza restaurant, use of the brand name, trademarks, recipes, operational systems and methods, and decor. Additionally, you will receive support in these specific areas: * facility planning on site location and architectural design * specifications for fixtures, equipment and leasehold improvements * assistance in site selection and lease negotiation * corporate training for owner/operator and director of operations/general managers * kitchen/back-of-house workflow design * ongoing support from members of the training and operations team * ongoing updates for increasing profitability * products with high industry demand * easy-to-modify digital menu boards * efficiency in all systems * favorable national contracts with suppliers of goods and services * operating manuals, policies, procedures and business management systems Beautiful Brands is actively seeking qualified candidates to develop between 3-10 locations. We are not currently offering single unit franchise opportunities. However, we may grant a single unit for a non-traditional location or a small market that we determine cannot support additional Top That! Pizza locations.