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Updated RecentlyHappy Joe's vs Happy's Pizza Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Happy Joe's vs Happy's Pizza including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $24,470 - $1,030,625 | $336,500 - $608,000 |
| Franchise Fee | $15,000 - $17,000 | $35,000 |
| Royalty Fee | 4.5%-5% | 1.5K/mo |
| Advertising Fee | 1.5% | Up to 1% |
| Year Founded | 1972 | 1996 |
| Year Franchised | 1973 | 2007 |
| Term Of Agreement | 15 years | - |
| Term Of Agreement | 15 years | - |
| Renewal Fee | 10% of fee or $2K | - |
Business Experience Requirements |
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| Experience | - | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | -/- |
| Start-up Costs | No/Yes | -/- |
| Equipment | No/Yes | -/- |
| Inventory | No/Yes | -/- |
| Receivables | No/Yes | -/- |
| Payroll | No/Yes | -/- |
Training & Support |
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| Training | On-The-Job Training: 300 hours Classroom Training: 40 hours | While each of our stores undergoes Happy's classic build out, operators gain admission to The University of Happy's Pizza. After 30-45 days of training in our corporate kitchen and 60-90 days of in-store management training at an open location, graduates are completely groomed for success. Once a store is open, our support staff helps you with marketing, inventory control, staffing, prep and food updates. |
| Support | Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software | Site selection, lease negotiations assistance, equipment, fixture, signage and inventory suppliers and even construction standards and assistance. In addition to this, once a new store begins operations, Happy's Pizza provides all stores with an operations manual, continuous updates of our specifications and process and operational advice and assistance by telephone and Internet. |
| Marketing | Co-op Advertising Ad Templates Regional Advertising Social media Website development Email marketing Loyalty program/app | We are one of the only restaurants with a toll-free vanity number and we know how to use it. 800 BE HAPPY. Our in-house ad agency will customize individual marketing plans for every store. It starts with coming soon banners, job fairs and a big grand opening push. Once operations are running smoothly, we turn up the marketing machine with TV. Radio, direct mail, mobile and on-line promotions connected with our growing social web presence. |
| Operations |
33% of all franchisees own more than one unit Number of employees needed to run franchised unit: 45 Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators) | - |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | No | Yes |
| International Expansion | Yes | - |
Company Overviews
About Happy Joe's
Lawrence Joseph Whitty had worked in the bakery business for years before becoming an assistant manager at a Shakey's pizzeria. He decided to combine his baking skills with the experience he had gained from working at a pizza restaurant, where he would often hear families decide to go out for ice cream for dessert. Combining pizza and ice cream, Whitty opened the first Happy Joe's Pizza & Ice Cream Parlor in East Davenport, Iowa, in 1972. His signature item was the Happy Joe's Special, a pizza with Canadian bacon and sauerkraut that Whitty created from leftovers in his mother's kitchen. After a franchisee suggested adding tacos to the menu, Whitty created the restaurant's best-selling product, the Taco Pizza.
Seeking new franchisees in the following regions/states:
About Happy's Pizza