Curves vs Lady of America Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Curves vs Lady of America including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Curves Franchise
Lady of America Franchise
Investment $115,600 - $243,200$187,000 - $452,000
Franchise Fee $39,900$12,500
Royalty Fee 5%-
Advertising Fee --
Year Founded 1992-
Year Franchised 1995-
Term Of Agreement 5 years-
Term Of Agreement 5 years-
Renewal Fee --


Business Experience Requirements
 
Curves Franchise
Lady of America Franchise
Experience
  • Financially stable
    		• -

    Financing Options
     
    Curves Franchise
    Lady of America Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/No-/-
    Start-up Costs No/No-/-
    Equipment No/No-/-
    Inventory No/No-/-
    Receivables No/No-/-
    Payroll No/No-/-

    Training & Support
     
    Curves Franchise
    Lady of America Franchise
    Training At regional meetings (full day), convention (3 days), local events (1 day)-
    Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations-
    Marketing Co-op advertising, Ad slicks, National media, Regional advertising-
    Operations 50% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 2

    Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators)

    		-

    Expansion Plans
     
    Curves Franchise
    Lady of America Franchise
    US Expansion --
    Canada Expansion NoNo
    International Expansion YesNo

    Company Overviews

    About Curves

    At the age of 20, pre-med student Gary Heavin had taken over a failing fitness center in Houston, turning the business around and, within five years, opened six more centers. After 10 years and 17 centers, Heavin's business went under. Not wanting to give up, Heavin took lessons from the strengths and weaknesses of his first chain and decided to open a second. In 1992, Heavin opened Curves for Women, a women-only fitness center, in Harlingen, Texas. The company began franchising in 1995.

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    #32 on Franchise Rankings.com

    About Lady of America

    LOA Fitness for Women takes a comprehensive approach to the women's fitness and wellness industry. We combine the best of our proven brands along with the latest product and service offerings, while maintaining the Lady of America signature culture. LOA Fitness for Women clubs offer convenient and exciting group fitness classes, a unique aerobics floor, "pin-select" strength training equipment, personal training, cardio equipment, our world famous Circuit Training utilizing our specially designed equipment, nutritional advice and product sales through TrimWorks(r), child care, a changing room with lockers and showers and spa services.