Curves vs Platoon Fitness Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Curves vs Platoon Fitness including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Curves Franchise
Platoon Fitness Franchise
Investment $115,600 - $243,200$29,300 - $40,100
Franchise Fee $39,900$20,000
Royalty Fee 5%6%
Advertising Fee --
Year Founded 19921999
Year Franchised 19952006
Term Of Agreement 5 years5 years
Term Of Agreement 5 years5 years
Renewal Fee --


Business Experience Requirements
 
Curves Franchise
Platoon Fitness Franchise
Experience
  • Financially stable
    		• -

    Financing Options
     
    Curves Franchise
    Platoon Fitness Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/NoNo/No
    Start-up Costs No/NoNo/No
    Equipment No/NoNo/No
    Inventory No/NoNo/No
    Receivables No/NoNo/No
    Payroll No/NoNo/No

    Training & Support
     
    Curves Franchise
    Platoon Fitness Franchise
    Training At regional meetings (full day), convention (3 days), local events (1 day)* Available at headquarters: 2 weeks

    * At franchisee's location: 2 months

    * Additional training 5 times a year at franchisee's location
    Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations-
    Marketing Co-op advertising, Ad slicks, National media, Regional advertising-
    Operations 50% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 2

    Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators)

    		* Franchise can be run from home

    * Number of employees needed to run franchised unit: 2

    * Absentee ownership of franchise is allowed.

    Expansion Plans
     
    Curves Franchise
    Platoon Fitness Franchise
    US Expansion -Yes
    Canada Expansion No-
    International Expansion YesYes

    Company Overviews

    About Curves

    At the age of 20, pre-med student Gary Heavin had taken over a failing fitness center in Houston, turning the business around and, within five years, opened six more centers. After 10 years and 17 centers, Heavin's business went under. Not wanting to give up, Heavin took lessons from the strengths and weaknesses of his first chain and decided to open a second. In 1992, Heavin opened Curves for Women, a women-only fitness center, in Harlingen, Texas. The company began franchising in 1995.

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    About Platoon Fitness

    Can you devote the same focus to our franchise as our workout teams do to their fitness? If so, that's the kind of franchisee we're looking for! Platoon Fitness

    That's right just like one of our workout teams, we expect our franchise team to be on board with the program 100%. There's simply no point in becoming a part of the team if you are not prepared to put in the effort and keep a sharp focus on the key factors needed to reach our franchise goals. The reason for our company's phenomenal success is no accident. Years of planning, testing, adjusting and refining have taught us many of the pitfalls of business ownership and allowed us to continually improve and learn through experience. A Platoon Fitness franchisee needs a clear mind to focus on the most important task at hand: running a successful business.