Curves vs TruFusion Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Curves vs TruFusion including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
Investment |
$115,600 - $243,200 | $899,720 - $3,061,250 |
Franchise Fee |
$39,900 | $65,000 |
Royalty Fee |
5% | 8% |
Advertising Fee |
- | 2% |
Year Founded |
1992 | 2013 |
Year Franchised |
1995 | 2015 |
Term Of Agreement |
5 years | - |
Term Of Agreement |
5 years | - |
Renewal Fee |
- | - |
Business Experience Requirements |
Experience |
Financially stable | - |
Financing Options |
|
In-House/3rd Party | In-House/3rd Party |
Franchise Fees |
No/No | -/- |
Start-up Costs |
No/No | -/- |
Equipment |
No/No | -/- |
Inventory |
No/No | -/- |
Receivables |
No/No | -/- |
Payroll |
No/No | -/- |
Training & Support |
Training |
At regional meetings (full day), convention (3 days), local events (1 day) | - |
Support |
Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations | - |
Marketing |
Co-op advertising, Ad slicks, National media, Regional advertising | - |
Operations |
50% of all franchisees own more than one unit Number of employees needed to run franchised unit: 2
Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators) | - |
Expansion Plans |
US Expansion |
- | Yes |
Canada Expansion |
No | - |
International Expansion |
Yes | - |
Company Overviews
About Curves
At the age of 20, pre-med student Gary Heavin had taken over a failing fitness center in Houston, turning the business around and, within five years, opened six more centers. After 10 years and 17 centers, Heavin's business went under. Not wanting to give up, Heavin took lessons from the strengths and weaknesses of his first chain and decided to open a second. In 1992, Heavin opened Curves for Women, a women-only fitness center, in Harlingen, Texas. The company began franchising in 1995.
#32 on Franchise Rankings.com
About TruFusion
Founded in 2013, TruFusion is a one-of-a-kind group fitness studio that offers over 200 unique fusion workout classes per week including Hot Pilates, Tru Kettlebell, HIITribe, Barefoot Bootcamp, YinFused and more.
The popular Las Vegas-based franchise has developed a loyal following of members that coin themselves the TruTribe. Placing an emphasis on inspiring the surrounding community.
TruFusion is a one-stop shop for all things health and fitness, offering several additional products and services including healthy food & beverages and an original line of workout apparel.
The total investment necessary to begin operation of a TruFusion group
fitness franchise is $1,400,510 to $3,061,250 for a Flagship Studio
(this includes $109,260 to $267,600 that must be paid to the franchisor
or their affiliates) and $899,720 to $1,699,550 for an Express Studio
(This includes $109,260 to $267,600 that must be paid to the franchisor
or their affiliates).