Qdoba Mexican Grill vs Rusty Taco Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Qdoba Mexican Grill vs Rusty Taco including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
Investment |
$475,500 - $1,095,000 | $529,817 - $796,325 |
Franchise Fee |
$30,000 | $25,000 |
Royalty Fee |
5% | 6% - 4% |
Advertising Fee |
1.25% | 1%local |
Year Founded |
1995 | 2010 |
Year Franchised |
1997 | 2011 |
Term Of Agreement |
10 years | - |
Term Of Agreement |
10 years | - |
Renewal Fee |
$5K | - |
Business Experience Requirements |
Experience |
Industry experience General business experience Marketing skills Real estate | *Liquid Capital of $450,000 + ($150,000 per restaurant)
*Existing banking relationship that works with your current restaurant operation
*Financial qualifications may vary due to location
*Average Initial Investment is $350,000 |
Financing Options |
|
In-House/3rd Party | In-House/3rd Party |
Franchise Fees |
No/Yes | -/- |
Start-up Costs |
No/Yes | -/- |
Equipment |
No/Yes | -/- |
Inventory |
No/Yes | -/- |
Receivables |
No/No | -/- |
Payroll |
No/No | -/- |
Training & Support |
Training |
On-The-Job Training: 179 hours
Classroom Training: 37 hours
| The franchise partner will be responsible for attending a 4 week training program in Dallas, Texas.
The goal is to provide you the knowledge and tools to operate a great Rusty Taco restaurant. |
Support |
Meetings/Conventions
Toll-Free Line
Grand Opening
Online Support
Security/Safety Procedures
Field Operations
Site Selection
Proprietary Software
Franchisee Intranet Platform
| *Support in areas of great people development, operational excellence, and assisting franchisees with their financial fundamentals
*Assist you in building on your operational foundation
*All products will be sourced from a local distributor. Rusty Taco will ensure all products meet our quality standards and specifications. |
Marketing |
National Media
Regional Advertising
Social media
SEO
Website development
Loyalty program/app
| - |
Operations |
Franchisees required to buy multiple units/master licenses; 90% of all franchisees own more than one unit Number of employees needed to run franchised unit: 15
Absentee ownership of franchise is allowed. | *Own and operate a minimum of 3 Rusty Taco restaurants |
Expansion Plans |
US Expansion |
Yes | - |
Canada Expansion |
Yes | - |
International Expansion |
No | - |
Company Overviews
About Qdoba Mexican Grill
The fast casual franchise chosen by the world's toughest restaurant critics: Successful Franchisees.
We've attracted successful multi-unit franchisees from such brands as Jack in the Box, Papa John's, Burger King, Sonic, Popeye's and Village Inn, as well as a former president of KFC and a former CEO of Church's and Rally's. Clearly, they know a winning system when they see it.
* Exceptional sales-to-investment ratio
* 9 consecutive years of same store sales growth
* Leader in the exploding Fast-Casual Mexican category
Qdoba is more than just incredible food; it's a brand in the right place at the right time.
Requirements for becoming a Qdoba Multi-Unit Developer
Qdoba Mexican Grill is seeking multi-unit development partners in territories throughout the United States.
To be considered, individuals or partnerships must meet the following minimum characteristics:
* 3 years multi-unit restaurant management experience as an owner and/or operator
* Minimum financial net worth of $2 million and liquidity of $500,000
* Development agreement commitment of 3-20 units
* Knowledge of real estate and trade areas in development territory
* Must have enthusiasm, drive, and passion for the restaurant industry
* Operating partner must live in the territory
* Single unit franchises require a $750,000 net worth and are considered on a case by case basis
If you meet the above criteria and are interested in taking the next step, please contact us.
The total investment necessary to begin operation of a Qdoba
restaurant is $475,500 - $1,095,000. This includes $30,000 which must be
paid to the franchisor or their affiliates.
The total investment necessary to begin operation of a non-traditional Qdoba restaurant is
$251,500 - $815,000. This includes $15,000 which must be paid to the franchisor or their affiliates.
The franchisor may offer the right to enter into a development agreement
to develop a minimum of two Qdoba restaurants pursuant to a development
agreement. You must pay a development fee to the franchisor in the
amount of $10,000 for each restaurant to be developed (there are no
additional fees payable to their affiliates).
The total investment necessary under the development agreement, based on a commitment of two
Qdoba restaurants, is $952,000 to $2,195,000. This includes $20,000 of
development fees that must be paid to the franchisor or their
affiliates.
#152 in Franchise 500 for 2020.
#293 in Franchise 500 for 2021.
About Rusty Taco
Rusty Taco is a very straightforward idea.
◦Offer a simple menu of tasty and authentic tacos prepared fresh every day, using many of the cooking techniques found in Mexican kitchens.
◦Serve the food quickly in a unique and fun atmosphere in a variety of locations and among all demographics
◦Become a fun part of the community, a local hang out, and not just another typical chain restaurant.
Rusty Taco is unique in the market. Folks gotta' eat, and Rusty Taco is going to feed them.
◦Low start up cost with a proven potential for high sales. Rusty Taco is a low risk business.
◦Taco demand is swelling because it is a fast, inexpensive meal of quality ingredients
◦Menu board concepts offer low labor costs and good food value.
◦Rusty Taco is a smart choice in the current economy because it attracts diners of all disposable income levels.
Available Markets
Rusty Taco is expanding rapidly across the United States with experienced multi-unit operators.
The total investment necessary to develop a Rusty Taco® Restaurant
ranges from $529,817 to $796,325. This includes $25,000 that must be
paid to the franchisor or affiliate.
The total investment necessary to begin operation under a Development Agreement
is $52,000 to $145,500.
This includes $50,000 to $137,500 that must be paid
to the franchisor or affiliate.