Farmer Boys vs Heidi's Brooklyn Deli Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Farmer Boys vs Heidi's Brooklyn Deli including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Farmer Boys Franchise
Heidi's Brooklyn Deli Franchise
Investment $1,042,500 - $2,486,500$300,000 - $400,000
Franchise Fee $45,000$35,000
Royalty Fee 5%6%
Advertising Fee 3%-
Year Founded 19811994
Year Franchised 19972004
Term Of Agreement 20 years15 years
Term Of Agreement 20 years15 years
Renewal Fee --


Business Experience Requirements
 
Farmer Boys Franchise
Heidi's Brooklyn Deli Franchise
Experience
  • Industry experience
  • General business experience
    		• -

    Financing Options
     
    Farmer Boys Franchise
    Heidi's Brooklyn Deli Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/YesNo/No
    Start-up Costs No/YesNo/No
    Equipment No/YesNo/No
    Inventory No/NoNo/No
    Receivables No/NoNo/No
    Payroll No/NoNo/No

    Training & Support
     
    Farmer Boys Franchise
    Heidi's Brooklyn Deli Franchise
    Training On-The-Job Training: 480 hours Classroom Training: 60 hours -
    Support Purchasing Co-ops Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform -
    Marketing Co-op Advertising Ad Templates Regional Advertising Social media SEO Loyalty program/app -
    Operations 20% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 30

    Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators)

    		-

    Expansion Plans
     
    Farmer Boys Franchise
    Heidi's Brooklyn Deli Franchise
    US Expansion Yes-
    Canada Expansion NoNo
    International Expansion NoNo

    Company Overviews

    About Farmer Boys

    During the 1970s, brothers Makis and Chris Havadjias worked in restaurants to earn money for college. They helped the owners of one of those restaurants rebuild the establishment, and later bought it. With the experience they gained at that first restaurant, the brothers bought a poorly performing restaurant in Perris, California, that they built into Farmer Boys. With the help of their three other brothers, the Havadjias expanded Farmer Boys throughout Riverside and San Bernardino counties in Southern California. Each location serves hamburgers, sandwiches, salads and a full breakfast menu. The company began franchising in 1998.

    #128 in Franchise 500 for 2021. Not ranked in 2020.

    About Heidi's Brooklyn Deli

     

    Since being founded in 1994, Heidi's Brooklyn Deli has remained a family-owned and community oriented company and seeks partners who honor 'those' same values.

    We provide extensive training before, during and after your store opening.
    We are your partner as long as you are part of Heidi's family.
    Our bread and recipes are made from scratch the old fashioned way in each location...Yes, you will learn how to bake!
    Whenever possible, we source nitrate-free, hormone-free and antibiotic-free meats and organic cheeses. Our sources are often family-owned humane farms and ranches with sustainable practices.
    We are committed to sourcing more & more of our building materials & products from environmentally-friendly partners with sustainable practices.
    We want to be your neighborhood choice for breakfast, lunch and dinner. Our food is special, therefore we do not seek to be on every street corner.
    We seek to find the right location and using our decades of experience, design a store that is cost efficient to build and cost effective to operate.