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Updated RecentlyFarmer Boys vs Marcellos Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Farmer Boys vs Marcellos including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $1,042,500 - $2,486,500 | $350,000 - $1,000,000 |
| Franchise Fee | $45,000 | $25,000 |
| Royalty Fee | 5% | 5% |
| Advertising Fee | 3% | - |
| Year Founded | 1981 | 1998 |
| Year Franchised | 1997 | 1998 |
| Term Of Agreement | 20 years | - |
| Term Of Agreement | 20 years | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | -/- |
| Start-up Costs | No/Yes | -/- |
| Equipment | No/Yes | -/- |
| Inventory | No/No | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | On-The-Job Training: 480 hours Classroom Training: 60 hours | - |
| Support | Purchasing Co-ops Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | - |
| Marketing | Co-op Advertising Ad Templates Regional Advertising Social media SEO Loyalty program/app | - |
| Operations |
20% of all franchisees own more than one unit Number of employees needed to run franchised unit: 30 Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators)
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Expansion Plans |
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| US Expansion | Yes | - |
| Canada Expansion | No | - |
| International Expansion | No | - |
Company Overviews
About Farmer Boys
During the 1970s, brothers Makis and Chris Havadjias worked in restaurants to earn money for college. They helped the owners of one of those restaurants rebuild the establishment, and later bought it. With the experience they gained at that first restaurant, the brothers bought a poorly performing restaurant in Perris, California, that they built into Farmer Boys. With the help of their three other brothers, the Havadjias expanded Farmer Boys throughout Riverside and San Bernardino counties in Southern California. Each location serves hamburgers, sandwiches, salads and a full breakfast menu. The company began franchising in 1998.
#128 in Franchise 500 for 2021. Not ranked in 2020.
About Marcellos
One of the primary reasons why you should consider owning a Marcellos franchise is
that it can offer you the opportunity to go into business for yourself
with a much better chance of success than you would have if starting a
new business from scratch. Besides the financial reward of operating a Marcello’s Franchise,
Franchisees also benefit from being in control of
their own success, control of their schedule, having time for family and
personal interests and becoming a Business Leader in their community.
Other benefits of owning a Marcellos franchise include a proven business model and
brand, training and management assistance, location and site
assistance, marketing assistance and much more.