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Updated RecentlyMARS vs Maaco Auto Painting & Bodyworks Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of MARS vs Maaco Auto Painting & Bodyworks including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $49,000 | $297,313 - $587,860 |
| Franchise Fee | $15,000 | $40,000 |
| Royalty Fee | 7% | 9% |
| Advertising Fee | - | $1K/wk. |
| Year Founded | 1987 | 1972 |
| Year Franchised | 1998 | 1972 |
| Term Of Agreement | 5 years | 15 years |
| Term Of Agreement | 5 years | 15 years |
| Renewal Fee | 1/2 of current franchise fee | - |
Business Experience Requirements |
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| Experience | - | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | No/Yes |
| Start-up Costs | No/Yes | No/Yes |
| Equipment | No/Yes | No/Yes |
| Inventory | No/Yes | No/Yes |
| Receivables | No/No | No/No |
| Payroll | No/No | No/No |
Training & Support |
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| Training | - | 4 weeks of hands-on training is provided to new franchise owners at our Corporate Headquarters, located in Charlotte, NC. Franchisees will receive instruction on sales, management, production and customer service procedures during this time. Upon opening, three weeks of on-the-job training will be provided by your regional trainer. The support team will also assistance with hiring and training new employees. Your local fleet director will provide assistance in developing local trade and fleet accounts. Six to 12 months of new MAACO center development oversight and ongoing training and development will be continuously provided. You will also have access to over 2,000 hours of online training support. On an ongoing basis, the Maaco franchise system provides the benefits of an all-encompassing business system that helps manage KPI's, inventory, and payroll. On-The-Job Training: 12 hours Classroom Training: 64 hours Additional Training: Continual support |
| Support | Newsletter, Meetings, Toll-free phone line, Internet | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
| Marketing | Ad slicks, National media | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing |
| Operations |
Franchise can be run from home. 0% of all franchisees own more than one unit Number of employees needed to run franchised unit: 1 Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators) |
Number of employees needed to run franchised unit: 7 - 8
Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) |
Expansion Plans |
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| US Expansion | - | Yes |
| Canada Expansion | No | No |
| International Expansion | No | Yes |
Company Overviews
About MARS
NO LONGER FRANCHISING
About Maaco Auto Painting & Bodyworks
As a new franchisee, you'll not only be a MAACO owner, but you'll also be part of the MAACO family.
You'll align yourself with a successful business and share advantages such as:
*Over 40 years of automotive paint and collision repair experience
*Outstanding earning potential
*World class, comprehensive training program
*Ongoing operating support and assistance
*Territory protection
*Unmatched buying power
MAACO is the leader in the $43 billion automotive paint and collision industry. With virtually no nationally branded competition and over 40 years in franchising,
MAACO dominates with more than 45% market share in automotive cosmetic paint. Furthermore, MAACO's advancement in the cosmetic collision sector ("cosmolision") provides dealers with fantastic opportunity for continued growth.
If thoughts of a proven business model, a family-oriented business, comfortable operating hours and huge income potential excite you, we encourage you to take a deeper look into MAACO Franchising.
NO AUTOMOTIVE EXPERIENCE IS NECESSARY - MAACO is a retail-oriented, auto service franchise business with successful owners from many walks of life.
Veteran Incentives Reduced royalty fee for first six months
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