MARS vs Touch Up Guys Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of MARS vs Touch Up Guys including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

MARS Franchise
Touch Up Guys Franchise
Investment $49,000$77,000 - $291,500
Franchise Fee $15,000$30,000 - $45,000
Royalty Fee 7%-
Advertising Fee --
Year Founded 1987-
Year Franchised 1998-
Term Of Agreement 5 years-
Term Of Agreement 5 years-
Renewal Fee 1/2 of current franchise fee-

Business Experience Requirements

MARS Franchise
Touch Up Guys Franchise
Experience --

Financing Options

MARS Franchise
Touch Up Guys Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees No/Yes-/-
Start-up Costs No/Yes-/-
Equipment No/Yes-/-
Inventory No/Yes-/-
Receivables No/No-/-
Payroll No/No-/-

Training & Support

MARS Franchise
Touch Up Guys Franchise
Training --
Support Newsletter, Meetings, Toll-free phone line, Internet-
Marketing Ad slicks, National media-
Operations Franchise can be run from home.

0% of all franchisees own more than one unit

Number of employees needed to run franchised unit: 1

Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators)


Expansion Plans

MARS Franchise
Touch Up Guys Franchise
US Expansion --
Canada Expansion No-
International Expansion No-

Company Overviews

About MARS


About Touch Up Guys

Customers are keeping their vehicles longer with the slowdown in new car sale. This turn in the economy positions Touch Up Guys to service the customers direct at their home or place of business. Americans still have a love affair with their cars and we're here to help. The low overhead without the high cost of renting a "body shop" and incurring the expenses of a large operation is a plus to an efficient business. To expand with Touch Up Guys you just lease another fully equipped van and add a technician. What do you as a franchisee get? * Performing excellent service on retail customers automobiles at their home * 4 Hour service in most cases * Proprietary POS system * Superior Paint System & Products * EPA COMPLIANT HAPS 6 Certified Trainer * Our Active Marketing Program * Our Brand � Including our Name, Logo, and Vans!