Back Yard Burgers vs Chester's Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Back Yard Burgers vs Chester's including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
Investment |
$465,000 - $1,680,000 | $12,385 - $277,313 |
Franchise Fee |
$35,000 | $3,500 |
Royalty Fee |
5% | - |
Advertising Fee |
3% | - |
Year Founded |
1986 | 1952 |
Year Franchised |
1988 | 2004 |
Term Of Agreement |
10 years | 10 years |
Term Of Agreement |
10 years | 10 years |
Renewal Fee |
$1K | - |
Business Experience Requirements |
Experience |
Industry experience General business experience Marketing skills | General business experience |
Financing Options |
|
In-House/3rd Party | In-House/3rd Party |
Franchise Fees |
No/Yes | No/Yes |
Start-up Costs |
No/Yes | No/Yes |
Equipment |
No/Yes | No/Yes |
Inventory |
No/Yes | No/No |
Receivables |
No/No | No/No |
Payroll |
No/No | No/No |
Training & Support |
Training |
- | On-The-Job Training: 30 hours
Classroom Training: 3 hours
Ongoing training as required
|
Support |
Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | Newsletter
Meetings/Conventions
Toll-Free Line
Grand Opening
Online Support
Security/Safety Procedures
Field Operations
Franchisee Intranet Platform |
Marketing |
Co-op advertising, Ad slicks, National media, Regional advertising | Ad Templates
Social media |
Operations |
60% of all franchisees own more than one unit Number of employees needed to run franchised unit: 35
Absentee ownership of franchise is NOT allowed. (90% of current franchisees are owner/operators) |
International franchisees required to buy multiple units/master licenses Number of employees needed to run franchised unit: 8
Absentee ownership of franchise is allowed. (50% of current franchisees are owner/operators)
|
Expansion Plans |
US Expansion |
Yes | Yes |
Canada Expansion |
No | No |
International Expansion |
No | Yes |
Company Overviews
About Back Yard Burgers
What started as a premium quality burger sold in a grocery store in
Cleveland, Mississippi in 1987 quickly caught fire. Lattimore "Lattie”
Michael realized he had a recipe for success and thus opened the first Back Yard Burgers drive-thru restaurant. Customers flocked to it, eating
up the fresh-grilled burgers, great conversation and the neighborly
feel that reminded them of their backyard cookouts. A year later, Back
Yard Burgers opened up in Tennessee and Florida. And the rest is
delicious history.
WHY BE A BACK YARD BURGERS FRANCHISEE?
*Uniqueness - back yard flavor
*A proven brand with a solid operating system
*Growth free standing building
*Unique development opportunities
*Non universities, c-stores and professional sports
*Strong positioning
*Signature products
*Persuasive, professional marketing
*Operations support
*Exclusive Territories
About Chester's
Chester’s serves Great Tasting Fresh Fried Chicken that’s cooked to perfection, with a unique taste and style. Our secret is a family recipe and process that’s been successful for over 40 years. Chester’s brings you delicious fried chicken, tempting tenders, sandwiches, wraps, salads, breakfast items and more.
And that’s not all we’re known for! Our chicken is complimented by our signature Potato Wedges, Chester’s Original Sauce and delicious biscuits and sides.
We offer a great deal of flexibility in the placement of Chester’s including restaurant-in-store (convenience stores, truck stops, supermarkets), co-branded with other national brands, malls and food-courts, and in-line shopping center locations. And there is variety in our menu formats, including take-out only, take-out and dine-in. We can tailor the restaurant to meet your needs and to properly position Chester’s in your market.
#180 in Franchise 500 for 2020.
#112 in Franchise 500 for 2021.