Back Yard Burgers vs Shamrock Burgers Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Back Yard Burgers vs Shamrock Burgers including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Back Yard Burgers Franchise
Shamrock Burgers Franchise
Investment $465,000 - $1,680,000$200,000 - $240,000
Franchise Fee $35,000$20,000
Royalty Fee 5%5%
Advertising Fee 3%1% Nat'l
Year Founded 19861970
Year Franchised 19882011
Term Of Agreement 10 years-
Term Of Agreement 10 years-
Renewal Fee $1K-


Business Experience Requirements
 
Back Yard Burgers Franchise
Shamrock Burgers Franchise
Experience
  • Industry experience
  • General business experience
  • Marketing skills
    		• -

    Financing Options
     
    Back Yard Burgers Franchise
    Shamrock Burgers Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/Yes-/-
    Start-up Costs No/Yes-/-
    Equipment No/Yes-/-
    Inventory No/Yes-/-
    Receivables No/No-/-
    Payroll No/No-/-

    Training & Support
     
    Back Yard Burgers Franchise
    Shamrock Burgers Franchise
    Training -As a Shamrock Burgers franchisee, you will undergo 3 weeks of intensive in store training covering all aspects of the Shamrock Burgers franchise business from food preparation, customer service, cash management, advertising, promotions and store opening and closing procedures. Continuous operational support follows the extensive training program, from the store opening and through the life of the franchise business.
    Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives-
    Marketing Co-op advertising, Ad slicks, National media, Regional advertisingShamrock taps into the pulse of the latest trends in the industry. The worldwide fast food market is monitored continuously and new ideas are researched for their sustainability. The franchisee can be assured that the offerings they are providing their customers has been thoroughly screened and researched well before they are presented.
    Operations 60% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 35

    Absentee ownership of franchise is NOT allowed. (90% of current franchisees are owner/operators)

    		-

    Expansion Plans
     
    Back Yard Burgers Franchise
    Shamrock Burgers Franchise
    US Expansion Yes-
    Canada Expansion No-
    International Expansion No-

    Company Overviews

    About Back Yard Burgers

    What started as a premium quality burger sold in a grocery store in Cleveland, Mississippi in 1987 quickly caught fire. Lattimore "Lattie” Michael realized he had a recipe for success and thus opened the first Back Yard Burgers drive-thru restaurant. Customers flocked to it, eating up the fresh-grilled burgers, great conversation and the neighborly feel that reminded them of their backyard cookouts. A year later, Back Yard Burgers opened up in Tennessee and Florida. And the rest is delicious history.
    WHY BE A BACK YARD BURGERS FRANCHISEE?
    *Uniqueness - back yard flavor
    *A proven brand with a solid operating system
    *Growth free standing building
    *Unique development opportunities
    *Non universities, c-stores and professional sports
    *Strong positioning
    *Signature products
    *Persuasive, professional marketing
    *Operations support
    *Exclusive Territories

    About Shamrock Burgers

    Are you searching for a burger franchise with an edge, a concept that stands out from the crowd, an environment and menu that will Rock the customers world? Look no further than Shamrock burgers, a edgy rock n' roll burger destination. Modern style, eclectic finishes and a bold colour palette convey a youthful, energetic vibe that'll make you think twice about taking your order out. The rock n' roll mural and mirrored wall artwork with attitude makes it a cool and trendy place to hang out. And since they've been serving up homemade burgers since 1970, they've got generations of loyal fans. From homemade burgers and onion rings, chicken souvlaki and super thick milkshakes, they use only the freshest ingredients to support their philosophy of "great food served fast". Try the burger, it'll rock your world and owning a franchise will amplify your income!Shamrock provides an opportunity for franchisees to take full advantage of over 40 years of success in the fast food industry and turn it into a business of their own. You are in business for yourself but not by yourself. The franchise is a turnkey opportunity. From the initial meeting through to financing, store construction, merchandising to training, everything hasbeen tested for success. * Highly visible locations * Growing brand name recognition * Great homemade burgers and onion Rings * The highest quality ingredients *Recession proof business, demand keeps growing *Fast Food is one of the largest and fastest growing industries in the world * Edgy, fun and friendly rock & roll environment * Very high customer repeat and retention rate * Stores receive powerful national and regional advertising * Purchasing, inventory and operational systems tested and successful * Excellent initial and ongoing support and training * Head office research of products ongoing * Best practices in terms of service and customer advice