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Updated RecentlyBack Yard Burgers vs b.good Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Back Yard Burgers vs b.good including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $465,000 - $1,680,000 | $545,000 - $951,000 |
| Franchise Fee | $35,000 | $40,000 |
| Royalty Fee | 5% | 5% |
| Advertising Fee | 3% | 1.5% |
| Year Founded | 1986 | 2004 |
| Year Franchised | 1988 | 2012 |
| Term Of Agreement | 10 years | - |
| Term Of Agreement | 10 years | - |
| Renewal Fee | $1K | - |
Business Experience Requirements |
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| Experience | - | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | -/- |
| Start-up Costs | No/Yes | -/- |
| Equipment | No/Yes | -/- |
| Inventory | No/Yes | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | - | On-The-Job Training: 146 hours Classroom Training: 40 hours |
| Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
| Marketing | Co-op advertising, Ad slicks, National media, Regional advertising | Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
| Operations |
60% of all franchisees own more than one unit Number of employees needed to run franchised unit: 35 Absentee ownership of franchise is NOT allowed. (90% of current franchisees are owner/operators) | Number of Employees Required to Run: 16 |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | No | - |
| International Expansion | No | - |
Company Overviews
About Back Yard Burgers
*A proven brand with a solid operating system
*Growth free standing building
*Unique development opportunities
*Non universities, c-stores and professional sports
*Strong positioning
*Signature products
*Persuasive, professional marketing
*Operations support
*Exclusive Territories
About b.good
The idea came from the company’s founders: two best friends who grew up eating wholesome, flavorful, good-for-you food, lovingly cooked in their uncle’s kitchen. It was comfort food made with farm-fresh ingredients that left you feeling good inside and out (and long after you licked your plate). The same kind of food B.GOOD happily serves today.
B.GOOD's first location was in Boston, MA. But it didn’t take long for our roots to spread throughout the city (then the Greater Boston area, Rhode Island, Connecticut, New Hampshire and Maine!) - bringing homemade, hearty meals to whomever had an appetite for great taste and good vibes.
Today, B.GOOD is still serving up wholesome, honest food that makes people feel GOOD all across New England. We work with more farmers, bakers and growers than ever. We serve a whole lot more than just burgers and can cater and deliver it right to your doorstep.
B.GOOD first launched in 2004 with the premise of bringing clean, natural and locally sourced food to everyone.We call it FOOD WITH ROOTS. It’s food with heritage and origin, homemade, shared with family and friends and grown by communities. Our mission has allowed us to be one of the fastest growing brands in the industry! We currently have 60+ locations in the United States, Canada, Germany and Switzerland and expected to reach 70+ locations by 2018.
Seeking new franchise units throughout the U.S., Eastern Europe and Western Europe.