Sonic Drive In vs Negril Eatery Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Sonic Drive In vs Negril Eatery including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Sonic Drive In Franchise
Negril Eatery Franchise
Investment $1,242,000 - $3,523,300$244,100 - $327,567
Franchise Fee $45,000$25,000
Royalty Fee 2.45-5%5%
Advertising Fee 3%-
Year Founded 19541979
Year Franchised 19591985
Term Of Agreement 20 years-
Term Of Agreement 20 years-
Renewal Fee 10 years for $6K-


Business Experience Requirements
 
Sonic Drive In Franchise
Negril Eatery Franchise
Experience
  • Industry experience
  • General business experience
  • If no industry experience, must have an operating equity partner
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    Financing Options
     
    Sonic Drive In Franchise
    Negril Eatery Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/Yes-/-
    Start-up Costs No/Yes-/-
    Equipment No/Yes-/-
    Inventory No/Yes-/-
    Receivables No/Yes-/-
    Payroll No/Yes-/-

    Training & Support
     
    Sonic Drive In Franchise
    Negril Eatery Franchise
    Training On-The-Job Training: 400 hours Classroom Training: 24 hours Additional Training: At existing franchise location You will be required to complete approximately eighty hours of classroom and actual training at our facilities. This includes, inventory control, employee scheduling, food handling and food preparation methods, recipes, customer service. You will also receive our proprietary Operations Manual to serve as your guide.
    Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Franchisee Intranet Platform We will assist with the design, site selection, lease, build out, sourcing of equipment and supplies.
    Marketing Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Email marketing Loyalty program/app -
    Operations International franchisees required to buy multiple units/master licenses; 60% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 25

    Absentee ownership of franchise is NOT allowed.

    		-

    Expansion Plans
     
    Sonic Drive In Franchise
    Negril Eatery Franchise
    US Expansion Yes-
    Canada Expansion No-
    International Expansion No-

    Company Overviews

    About Sonic Drive In

    Sonic Industries Inc. was founded in 1973. In 1974, Sonic acquired the name 'Sonic Drive-In' from Troy Smith, Sr., and began franchising. Smith used his more than 15 years of experience in the restaurant business to develop and operate the Sonic franchise program. A wholly owned subsidiary of Sonic Corp., the company is based in Oklahoma City, Oklahoma, and has locations throughout the United States. The company's storefronts recently got a facelift to give them a 'retro-futuristic' look.

    Your estimated initial investment necessary to begin operation of a Traditional Sonic Drive-In franchise ranges from approximately $1,242,200 to $3,537,700 plus land costs and includes the $45,000 franchise fee that must be paid to Sonic.
    Your estimated initial investment necessary to begin operation of a Non-Traditional Sonic franchise ranges from approximately $361,900 to $978,700 and includes the $22,500 franchise fee that must be paid to Sonic.

    "franchiserankingscom"     "Entrepreneur
    #91 on Franchise Rankings.com
    #4 in Franchise 500 for 2020.
    #28 in Franchise 500 for 2021.




    About Negril Eatery

    Currently, there are three locations and an express style restaurant that sit adjacent to the Silver Spring, MD store. Negril Eatery locations offer a limited menu, which translates into simplified operations. Patties, pastries and rotis are expertly prepared in the Negril central commissary, located in Laurel, MD which then distributes them frozen to all Negril Eatery locations where they are baked off and offered as freshly baked. With the popularity of the restaurant and the Express, Earl seeks to expand his business and take a taste of his homeland food to the world. At Negril Systems, Inc., we are seeking franchisees who are dynamic, motivated, and self starting, who want to take charge of their future. If this fits your profile, please contact Negril Systems, Inc.