Sonic Drive In vs Dog Haus Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Sonic Drive In vs Dog Haus including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Sonic Drive In Franchise
Dog Haus Franchise
Investment $1,242,000 - $3,523,300$378,000 - $949,100
Franchise Fee $45,000$35,000
Royalty Fee 2.45-5%6%
Advertising Fee 3%2%
Year Founded 19542010
Year Franchised 19592013
Term Of Agreement 20 years-
Term Of Agreement 20 years-
Renewal Fee 10 years for $6K-


Business Experience Requirements
 
Sonic Drive In Franchise
Dog Haus Franchise
Experience
  • Industry experience
  • General business experience
  • If no industry experience, must have an operating equity partner
    		• -

    Financing Options
     
    Sonic Drive In Franchise
    Dog Haus Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/Yes-/Yes
    Start-up Costs No/Yes-/Yes
    Equipment No/Yes-/Yes
    Inventory No/Yes-/Yes
    Receivables No/Yes-/Yes
    Payroll No/Yes-/Yes

    Training & Support
     
    Sonic Drive In Franchise
    Dog Haus Franchise
    Training On-The-Job Training: 400 hours Classroom Training: 24 hours Additional Training: At existing franchise location On-The-Job Training: 77 hours Classroom Training: 24 hours
    Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Franchisee Intranet Platform Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Field Operations Site Selection
    Marketing Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Email marketing Loyalty program/app Co-op Advertising Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
    Operations International franchisees required to buy multiple units/master licenses; 60% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 25

    Absentee ownership of franchise is NOT allowed.

    		Number of Employees Required to Run: 40

    Expansion Plans
     
    Sonic Drive In Franchise
    Dog Haus Franchise
    US Expansion YesYes
    Canada Expansion No-
    International Expansion NoYes

    Company Overviews

    About Sonic Drive In

    Sonic Industries Inc. was founded in 1973. In 1974, Sonic acquired the name 'Sonic Drive-In' from Troy Smith, Sr., and began franchising. Smith used his more than 15 years of experience in the restaurant business to develop and operate the Sonic franchise program. A wholly owned subsidiary of Sonic Corp., the company is based in Oklahoma City, Oklahoma, and has locations throughout the United States. The company's storefronts recently got a facelift to give them a 'retro-futuristic' look.

    Your estimated initial investment necessary to begin operation of a Traditional Sonic Drive-In franchise ranges from approximately $1,242,200 to $3,537,700 plus land costs and includes the $45,000 franchise fee that must be paid to Sonic.
    Your estimated initial investment necessary to begin operation of a Non-Traditional Sonic franchise ranges from approximately $361,900 to $978,700 and includes the $22,500 franchise fee that must be paid to Sonic.

    "franchiserankingscom"     "Entrepreneur
    #91 on Franchise Rankings.com
    #4 in Franchise 500 for 2020.
    #28 in Franchise 500 for 2021.




    About Dog Haus

    Dog Haus is a craft casual hot dog concept known for its gourmet takes on hot dogs, sausages and burgers; premium shakes and soft-serve ice cream; and beer program that spotlights local brews. Founded by partners Hagop Giragossian, Quasim Riaz and André Vener, three friends who share a passion for creativity, quality and commitment to community, the first Dog Haus opened in Pasadena, California in 2010. The fast casual concept has since garnered critical acclaim and national attention for its signature all beef skinless Haus Dogs, hand crafted proprietary Haus Sausages and premium Haus Burgers made from humanely raised cattle, all served on grilled Hawaiian rolls.  Open for lunch and dinner daily, guests can choose from signature, one-of-kind Haus creations or customize their own from a selection of more than 30+ quality toppings.
    Dog Haus has something for everyone, giving it wide appeal.
    Interested in owning your own Dog Haus franchise location?