Rubyjuice Fruit and Smoothies vs Juice It Up! Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Rubyjuice Fruit and Smoothies vs Juice It Up! including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Rubyjuice Fruit and Smoothies Franchise
Juice It Up! Franchise
Investment $106,000 - $223,000$214,375 - $390,475
Franchise Fee $20,000$25,000
Royalty Fee 5.5%6%
Advertising Fee -2%
Year Founded 20001995
Year Franchised 20031998
Term Of Agreement 10 years10 years
Term Of Agreement 10 years10 years
Renewal Fee 10% of current franchise fee-


Business Experience Requirements

 
Rubyjuice Fruit and Smoothies Franchise
Juice It Up! Franchise
Experience -
  • General business experience
  • Marketing skills

  • Financing Options

     
    Rubyjuice Fruit and Smoothies Franchise
    Juice It Up! Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/NoNo/Yes
    Start-up Costs No/NoNo/Yes
    Equipment No/NoNo/Yes
    Inventory No/NoNo/Yes
    Receivables No/NoNo/Yes
    Payroll No/NoNo/Yes

    Training & Support

     
    Rubyjuice Fruit and Smoothies Franchise
    Juice It Up! Franchise
    Training -

    Comprehensive Franchise Training Program consisting of an Orientation, Initial Franchise Training (pre-store start up), and “On The Job” Training, including a complete set of training manuals. On-The-Job Training: 100 hours Classroom Training: 36 hours

    Support Meetings, Toll-free phone line, Grand opening, Internet, Security/safety proceduresPurchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform
    Marketing Ad slicksCo-op Advertising Ad Templates National Media Regional Advertising Social media SEO Email marketing Loyalty program/app
    Operations

    Number of employees needed to run franchised unit: 10 - 20

    Absentee ownership of franchise is allowed.

    20% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 8 - 10

    Absentee ownership of franchise is NOT allowed. (90% of current franchisees are owner/operators)


    Expansion Plans

     
    Rubyjuice Fruit and Smoothies Franchise
    Juice It Up! Franchise
    US Expansion YesYes
    Canada Expansion NoNo
    International Expansion NoYes

    Company Overviews

    About Rubyjuice Fruit and Smoothies

    Jack and Tracy Groot owned and operated a coffee bar in Holland, Michigan, when the location next door became available. To take advantage of the opportunity, the couple developed and opened Rubyjuice, offering quick-service smoothies, juices, sandwiches and salads. The menu includes a variety of nutritional supplements that customers may add to their smoothies. Rubyjuice began franchising in 2003.

    About Juice It Up!

    Juice It Up! smoothies got their begining on the California coastline, where surfers and other shoreline goers appreciated the new organic product shakes. The primary Juice It Up! store opened in 1995 in southern California. Juice It Up! smoothies incorporate up to five servings of natural product with complimentary nutritious supplements. Juice It Up! stores likewise offer naturally crushed juices, solid snacks and shakes. 

    Veteran Incentives  60% off first-store franchise fee; second-store franchise fee refunded if second unit opens within one year of first

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