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Updated RecentlyShakey's Pizza vs Mellow Mushroom Pizza Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Shakey's Pizza vs Mellow Mushroom Pizza including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $624,000 - $2,204,500 | $1,624,000 |
| Franchise Fee | $35,000 | $50,000 |
| Royalty Fee | 5% | - |
| Advertising Fee | 5% | 2% |
| Year Founded | 1954 | - |
| Year Franchised | 1958 | - |
| Term Of Agreement | - | 15 years +5 |
| Term Of Agreement | - | 15 years +5 |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | No/- |
| Start-up Costs | No/Yes | No/- |
| Equipment | No/Yes | No/- |
| Inventory | No/Yes | No/- |
| Receivables | No/No | No/- |
| Payroll | No/No | No/- |
Training & Support |
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| Training | - | Your ownership group and senior management staff will train for three weeks at our Shroom University training facility in Douglasville, Georgia prior to opening. When your store opens our training staff will assist you for a week prior to opening, and for two weeks after the opening. Shroom University offers a comprehensive program designed to teach you about the Front of House, Back of House, and Administrative aspects of running a Mellow Mushroom. You and your managers will learn how to make food, place orders, hire and retain personnel & maintain your POS system and mine the data it collects. A special emphasis is given to teaching you proven methods of supervising your store to decrease food and labor costs and increase cash flow. Quality control systems are also shared with you at Shroom University, and you will be provided with several financial and cost management spreadsheets. |
| Support | - | Members of our operations team will visit your store(s) to ensure that our standards and practices are being upheld. These visits are also opportunities for us to continue to train your staff and help train any new employees. Our operations team will also help you implement new initiatives that are developed in conjunction with the marketing department. Our marketing team will advise you on coordinating local promotions and create collection-wide campaigns in which your store can participate. The marketing team will also provide you with designs for business cards, banners, stickers, magnets, and spec ads for use in your local market. |
| Marketing | - | - |
| Operations | - | - |
Expansion Plans |
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| US Expansion | Yes | - |
| Canada Expansion | No | - |
| International Expansion | Yes | - |
Company Overviews
About Shakey's Pizza
When you join the Shakey's family, you'll get a franchise support team with over 100 combined years of restaurant and franchise management experience. Throughout the franchise relationship, the Shakey's team provides ongoing guidance, assistance and hands-on support. As a Shakey's franchisee, you are part of a family that enjoys the kind of long-standing brand equity that only comes with the Shakey's name. An American icon since 1954, Shakey's has always prided itself on providing premium products and excellent service in a family-centric environment. We are proud to have second and third generation franchise partners among our family - partners who are passionate about the brand and the new growth strategy. There is no better time to become part of the Shakey's family. Exciting growth strategies, new franchise markets, and a niche concept that no other pizza concept can offer, makes this the ideal time to join the Shakey's Family.
- $30 Billion per year industry*
- An American icon since 1954
- More than $400 Million has been spent on Advertising and marketing support
- Strong brand equity
- 98% brand awareness
- Tradition of quality products at affordable prices
- Tradition of good family value
- Area Development Opportunities
- Family, Food and Entertainment for all ages