Shakey's Pizza vs Happy's Pizza Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Shakey's Pizza vs Happy's Pizza including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Shakey's Pizza Franchise
Happy's Pizza Franchise
Investment $624,000 - $2,204,500$336,500 - $608,000
Franchise Fee $35,000$35,000
Royalty Fee 5%1.5K/mo
Advertising Fee 5%Up to 1%
Year Founded 19541996
Year Franchised 19582007
Term Of Agreement --
Term Of Agreement --
Renewal Fee --


Business Experience Requirements
 
Shakey's Pizza Franchise
Happy's Pizza Franchise
Experience --

Financing Options
 
Shakey's Pizza Franchise
Happy's Pizza Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees No/No-/-
Start-up Costs No/Yes-/-
Equipment No/Yes-/-
Inventory No/Yes-/-
Receivables No/No-/-
Payroll No/No-/-

Training & Support
 
Shakey's Pizza Franchise
Happy's Pizza Franchise
Training -

While each of our stores undergoes Happy's classic build out, operators gain admission to The University of Happy's Pizza. After 30-45 days of training in our corporate kitchen and 60-90 days of in-store management training at an open location, graduates are completely groomed for success. Once a store is open, our support staff helps you with marketing, inventory control, staffing, prep and food updates.
Support -

Site selection, lease negotiations assistance, equipment, fixture, signage and inventory suppliers and even construction standards and assistance. In addition to this, once a new store begins operations, Happy's Pizza provides all stores with an operations manual, continuous updates of our specifications and process and operational advice and assistance by telephone and Internet.
Marketing -

We are one of the only restaurants with a toll-free vanity number and we know how to use it. 800 BE HAPPY. Our in-house ad agency will customize individual marketing plans for every store. It starts with coming soon banners, job fairs and a big grand opening push. Once operations are running smoothly, we turn up the marketing machine with TV. Radio, direct mail, mobile and on-line promotions connected with our growing social web presence.

Operations --

Expansion Plans
 
Shakey's Pizza Franchise
Happy's Pizza Franchise
US Expansion YesYes
Canada Expansion NoYes
International Expansion Yes-

Company Overviews

About Shakey's Pizza

When you join the Shakey's family, you'll get a franchise support team with over 100 combined years of restaurant and franchise management experience. Throughout the franchise relationship, the Shakey's team provides ongoing guidance, assistance and hands-on support. As a Shakey's franchisee, you are part of a family that enjoys the kind of long-standing brand equity that only comes with the Shakey's name. An American icon since 1954, Shakey's has always prided itself on providing premium products and excellent service in a family-centric environment. We are proud to have second and third generation franchise partners among our family - partners who are passionate about the brand and the new growth strategy. There is no better time to become part of the Shakey's family. Exciting growth strategies, new franchise markets, and a niche concept that no other pizza concept can offer, makes this the ideal time to join the Shakey's Family.
-  $30 Billion per year industry*
-  An American icon since 1954
-  More than $400 Million has been spent on Advertising and marketing support
-  Strong brand equity
-  98% brand awareness
-  Tradition of quality products at affordable prices
-  Tradition of good family value
-  Area Development Opportunities
-  Family, Food and Entertainment for all ages

-  The gathering place where everyone has fun!

As the original Pizza restaurant franchise with over 60 years of brand history, Shakey's Pizza has more than 60 restaurants in the U.S., Canada and Mexico and more than 200 locations internationally. With a passionate, worldwide fan base, Shakey's Pizza offers seasoned operators an opportunity to join a fast casual pioneer that promises exceptional food, operational simplicity and a proven system backed by experienced franchising experts, to deliver a one-of-a kind guest experience..

About Happy's Pizza

On a busy corner in Detroit, the first Happy's Pizza opened its doors. Not only was the pizza a hit, our barbeque ribs, fried chicken and seafood created a huge demand. Almost immediately, Happy's Pizza's popped up every 6 miles from each other in Detroit and we didn't stop there. We are now delivering more than just great pizza all over Michigan, Ohio, Indiana, San Diego and Las Vegas. When customers think of Happy's Pizza a few things come to mind. These include: Only the freshest high-quality ingredients being used to prepare their final dining selection. Finding a delicious dining option for each member of their family! Fresh in-house dough, sauces, ribs and other products made each day. Happy's Pizza's commitment to superior customer services standards. Our classic Happy's Pizza restaurant design has become an icon throughout the Midwest. Happy's prototypical exterior conveys an image of quality and consistency. Decorated in granite, ceramic tile and neon, the interior works hard to extend the brand. Our construction department assists with floor plans, site elevations, sign and kitchen equipment packages.
 
Happy's Pizza boasts not only a huge menu selection but also unbeatable prices. With promotion-oriented materials and programs for all our franchisees, backed by comprehensive operations, proprietary training, demographic research and shrewd business strategy, our franchisees enjoy an unparalleled level of support as they grow their own business - and dough - from the ground up!