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Updated RecentlyNestle Toll House Cafe by Chip vs Cookie Advantage Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Nestle Toll House Cafe by Chip vs Cookie Advantage including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $43,900 - $499,100 | $75,000 - $100,000 |
| Franchise Fee | $30,000 | $25,000 |
| Royalty Fee | 6% | 5%--3% |
| Advertising Fee | 1.5% | - |
| Year Founded | 2000 | 1998 |
| Year Franchised | 2000 | 2002 |
| Term Of Agreement | - | - |
| Term Of Agreement | - | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | No/No |
| Start-up Costs | No/Yes | No/No |
| Equipment | No/Yes | No/No |
| Inventory | No/Yes | No/No |
| Receivables | No/Yes | No/No |
| Payroll | No/Yes | No/No |
Training & Support |
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| Training | - | - |
| Support | Newsletter, Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations | - |
| Marketing | Ad slicks, Regional advertising | - |
| Operations |
50% of all franchisees own more than one unit Number of employees needed to run franchised unit: 6 - 10
Absentee ownership of franchise is allowed. (60% of current franchisees are owner/operators) | Cookie Advantage is a hands-on, owner�operated business that you have to run. The Franchise is not a passive investment. We expect our Franchisees to take an ongoing, active role in their Franchise, but you do not have to be in the bakery all the time. |
Expansion Plans |
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| US Expansion | - | - |
| Canada Expansion | No | - |
| International Expansion | No | - |
Company Overviews
About Nestle Toll House Cafe by Chip
Ziad S. Dalal and Doyle P. Liesenfelt founded Nestle Toll House Caf'y Chip in 2000 to serve cookies and a variety of other Nestle products. Each cafe' menu features muffins, croissants, scones, rolls, cookies, cakes, biscotti, iced and hot coffees, and other chocolate treats.
The total investment necessary to begin operation of a Nestle Toll House
Café by Chip franchise is $214,350 to $499,100 for a dine-in unit,
$149,350 to $424,750 for an in-line unit, $145,400 to $311,700 for a
kiosk and $43,900 to $112,400 for a non-baking satellite cart or kiosk.
This includes $37,500 ($18,750 for a non-traditional venue) that must be
paid to the franchisor or affiliate. This also includes an additional
$7,500 if a satellite location is included that must be paid to the
franchisor or affiliate. If you are acquiring franchise development
rights, you will pay the farnchisor a development fee equal to$37,500
for the first Café to be developed and $18,750 for each additional Café
to be developed.
About Cookie Advantage
Cookie Advantage is a Customer Care Follow-Up Program designed to develop a relationship with your customer by sending to them a gift tin of made from scratch chocolate chip cookies as a way of saying "Thank You".
Our program revolves around a designer canister of made-from-scratch chocolate chip cookies which are baked fresh the day they are sent to your customers. Your carefully prepared gift package will include the delicious cookies and two custom designed gift cards. The first card is personalized with your company logo and an individual message. The second card is postage paid customer survey card specifically to include the information you want to know from your customer. Our goal is to place you in the most favorable position to receive repeat and referral business.
We do all the work on your behalf and you get all the credit!Cookie Advantage is a great tasting way to say "THANK YOU!"
Cookie Advantage - Giving you an advantage
over the competition with fresh-baked chocolate chip cookies!
Our program is designed for our franchisees to be able to work around their schedules and still participate in their family life. Our goal is for each of our franchisees to work a four-day workweek, Monday through Thursday, after the territory is fully developed.