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Below is an in-depth analysis and side-by-side comparison of Taco Palace vs Costa Vida including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $53,200 - $133,100 | $659,500 - $1,025,000 |
Franchise Fee | $33,950 | $30,000 |
Royalty Fee | 0-4% | 6% |
Advertising Fee | - | to 2% |
Year Founded | 1985 | 2003 |
Year Franchised | 1996 | 2004 |
Term Of Agreement | 1 year+ | - |
Term Of Agreement | 1 year+ | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/Yes |
Start-up Costs | No/No | -/Yes |
Equipment | No/No | -/Yes |
Inventory | No/No | -/Yes |
Receivables | No/No | -/Yes |
Payroll | No/No | -/Yes |
Training & Support |
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Training | - | On-The-Job Training: 250 hours Classroom Training: 20-40 hours |
Support | Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
Marketing | Ad slicks | Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
Operations |
0% of all franchisees own more than one unit Number of employees needed to run franchised unit: 12 Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | - | Yes |
Canada Expansion | No | - |
International Expansion | Yes | Yes |
Husband-and-wife team Larry and Sandi Faria bought Taco Palace from Kirk Davison in 1985. The Farias had previously owned a pair of Chevron Oil Co. franchises and brought to Taco Palace 16 years of franchise experience. In developing Taco Palace's franchise program, the Farias were driven by the goal to develop a franchisee-friendly system. Taco Palace franchisees are not required to pay a franchise fee and are strongly encouraged to rent or lease an existing building and then dress it up, rather than construct a new one, a practice that helps to lessen start-up costs. The privately held company is headquartered in Monett, Missouri, and has a co-branding relationship with Kentucky Fried Chicken.
Want to become a part of one of the most exciting and fun restaurant opportunities in the nation? It's time to grab your surfboard and hunger for success and join the Costa Vida team.
Costa Vida offers to our franchise partners a proven blueprint for amazing food, operational excellence, and an enjoyable customer experience in a vibrant and Baja-inspired environment. Development agreements are available for many territories (excluding Utah, Idaho, Arizona, and Colorado).
Why Costa Vida?
* Recognized as one of the fastest growing restaurants in the nation by RestaurantChains.net; as well as named to Franchise Times Fast 55 list
* Differentiated & valued business offering
* Proactive corporate support
* Exciting & fun!
Our preferred franchise owners are groups that demonstrate a commitment to quality, service, and integrity that protect the system's brand, value, and growth.