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Updated RecentlyComfort Keepers vs Homewatch CareGivers Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Comfort Keepers vs Homewatch CareGivers including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $157,500 - $245,000 | $89,125 - $151,875 |
| Franchise Fee | $50,000 | $49,000 - $61,500 |
| Royalty Fee | 3-5% | 5% |
| Advertising Fee | - | 1% |
| Year Founded | 1998 | 1973 |
| Year Franchised | 1999 | 1986 |
| Term Of Agreement | 10 years | 10 years |
| Term Of Agreement | 10 years | 10 years |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | No/Yes |
| Start-up Costs | No/Yes | No/Yes |
| Equipment | No/Yes | No/Yes |
| Inventory | No/No | No/Yes |
| Receivables | No/No | No/Yes |
| Payroll | No/No | No/Yes |
Training & Support |
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| Training | Finance, marketing, operational training available monthly | On-The-Job Training: 40 hours Classroom Training: 40 hours Additional Training: Ongoing support |
| Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
| Marketing | Co-op advertising, Ad slicks, Regional advertising | Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing |
| Operations | Franchise can be started from home. International franchisees required to buy multiple units/master licenses; 5% of all franchisees own more than one unit Number of employees needed to run franchised unit: 2. Absentee ownership of franchise is NOT allowed. |
15% of all franchisees own more than one unit Number of employees needed to run franchised unit: 3 - 30
Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators) |
Expansion Plans |
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| US Expansion | - | Yes |
| Canada Expansion | No | No |
| International Expansion | Yes | Yes |
Company Overviews
About Comfort Keepers
Comfort Keepers is based in Irvine, CA and provides seniors with non-medical care. The company offers companionship, meal preparation, light housekeeping, grocery shopping, recreational activities and other services to individuals and couples still living in their own home.
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About Homewatch CareGivers
Biochemist Paul A. Sauer founded Homewatch in 1973. The company's clients include the elderly, people recovering from illnesses and people being rehabilitated after injuries. Caregivers provide non-medical and limited health care services.
#116 on Entrepreneur's ranking of the top 150 franchises offering incentives and other programs to help veterans become franchisees