Lucille Roberts Fitness Express vs HIT Center, The Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Lucille Roberts Fitness Express vs HIT Center, The including start-up costs and fees, business experience requirements, training & support and financing options.

Company Overviews

About Lucille Roberts Fitness Express

Inspired by a love of aerobics classes and a dream, Lucille Roberts opened her first gym in 1969. She took what seemed like millions of group aerobics classes before realizing that although the classes were predominantly women, the fitness clubs lacked a specific camaraderie that she craved. A pioneer of female empowerment, Lucille sought to create gyms that fostered a positive environment where women could come together to work out, meet new friends, and get inspired. An inspiration herself, Lucille Roberts was tough both in and out of the gym; rumor has it she would complete sets of curls while on conference calls and challenge coworkers to push up contests on Fridays.

Recognizing a gap in the industry and a convenient location accessible to shoppers and commuters alike, she opened her first gym near the famed Macy’s flagship at Herald Square. Lucille's goal was to offer affordable gyms tailored specifically for women who needed to use their gym time productively. Shopping could be a workout itself, but she knew that women were capable of so much more than shoulder pads and pants suits. Thus the Lucille Roberts customer was born. No longer did she need to maneuver around men lifting weights or spend hundreds on memberships dedicated to spa-like experiences in order to complete a proper workout. Today, Lucille Roberts prides itself on offering the most current, in-demand classes to cater to its busy and informed clientele. Lucille Roberts is seeking both men and women franchisees to join our growing brand. Candidates should have business sales or management sales experience, but do not need to have a health club, fitness or wellness background. Prospective franchisees can either be active owner-operators or semi-passive investors looking to diversify their portfolio through this unique franchise investment.

Also, franchisees should share a common goal with Lucille Roberts, which includes building a strong brand and a profitable business in an increasingly competitive marketplace. Lucille Roberts began as a family business of women's fitness centers and we like to think of our franchisees and members as part of our extended family. To our members and guests, we are more than just a health club - we're a source of wellness where nutrition, weight loss and exercise become the foundation for a healthier lifestyle. 

Our success is a result of our low membership fees with no contracts, our smaller facility size  (approximately 4,500 to 6,000 square feet) and our location in centers with national, daily-need and female-oriented retailers in both suburban and metro markets.

About HIT Center, The

High Intensity Training Centers (HIT Centers) is a new and unique fitness franchise opportunity offering sports performance enhancement and weight loss using several high intensity training programs. HIT stands for High Intensity Training.

The tried and true scientific principles of human physiology, neurology, kinesiology, and mycology fill scientific journals and have been studied by countless researchers for many decades. Application of these principles to human performance has received limited attention and no comprehensive, consolidated and integrated strategy until now.

The first HIT Center was opened in 2000 by Dr. Terry Shepherd, a nationally known exercise physiologist. The HIT Centers apply pure scientific principals of human physiology to sports and fitness, offering our clients state-of-the-art training and exercise protocols designed to maximize the body's potential. Our centers provide a model delivery system for sports performance enhancement, fitness, sports vision training, and weight loss in a scientifically designed exercise environment. Endorsed by NFL and MLB players and agents, our fitness and sports enhancement programs are unmatched in the industry.

As a HIT Centers franchisee, you will offer the most comprehensive human performance and fitness programs available. Our franchises are the most scientifically sound and technologically superior facilities in the industry.

All HIT Centers provide the following high intensity training programs:

 Speed-Up - An athletic development/sports enhancement program for athletes of all ages and sports. Lighten-Up - A weight loss program for adults and children. HIT FIT - A high-level human performance/fitness program for general health and recreational athletes. Eyemetrix - A visual training program for all athletes.

Headquartered in Dublin, Ohio, HIT Centers Inc. offers what no other company offers, combined programs in sports enhancement, fitness, weight loss, human performance, and visual training in a scientifically designed exercise environment.