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Below is an in-depth analysis and side-by-side comparison of DRNK coffee + tea and Qwench juice bar vs Seattle's Best Coffee including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $253,000 - $516,000 | $267,200 - $444,000 |
Franchise Fee | $40,000 | $30,000 |
Royalty Fee | 6% | 5%-7% |
Advertising Fee | 3% | 1% |
Year Founded | 2013 | 1970 |
Year Franchised | 2013 | 1994 |
Term Of Agreement | 5 years | - |
Term Of Agreement | 5 years | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | * Experience as a multi-unit food or retail operator with successful development experience in a metropolitan area * Appropriate capitalization * An ability to lead and successfully drive growth through company owned (?) and sub-franchised locations * Creative and innovative thinking and a desire to be all-in passionate about the DRNK coffee + tea® brand * A strong commitment to community * A desire to be really great at this! | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/Yes | -/- |
Payroll | No/Yes | -/- |
Training & Support |
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Training | On-The-Job Training: 112 hours Classroom Training: 8 hours | Initial training is included with your start-up fees. With expert training, your team will confidently deliver the successful Seattle's Best Coffee experience every time. You will have the opportunity to train in our corporate cafes and we come to your soon-to-open cafe to initiate a three week training course prior to opening. |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform | The Seattle's Best Coffee comprehensive franchise program provides its franchisees with support from site selection approvals to store opening assistance, initial cafe training, ongoing consultation, employee training programs, marketing programs and materials, new products and more. |
Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | - |
Operations | Absentee Ownership Allowed | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | - |
International Expansion | Yes | - |
DRNK coffee + tea and Qwench juice bar was first opened in Los Angeles in October 2013. Since then, our units have created a popular spot for the millennials of Southern California. DRNK coffee + tea and Qwench juice bar has launched a franchise program to generate a chain of stores with motivated owner-operaters. The current Company-owned locations (and future openings) will act as the prototypes and training centers for new franchisees and will maintain a similar look and feel as the Company expands into new markets.
DRNK coffee + tea and Qwench juice bar will be franchising the Company’s operations in order to bring the expertly engineered coffee and tea menu to all parts of the United States. Through franchise development, DRNK coffee + tea and Qwench juice bar will give you the ability to operate locations in new markets and areas without the cost and management responsibilities that would come with widely distributed Company-owned outlets.
The DRNK coffee + tea and Qwench juice bar system is well positioned and poised for growth with a proven track record and a highly experienced operations and management team. The business model is a traditional quick service beverage concept where customers can order from the diverse menu of hot and cold coffees and teas, many USDA-certified as organic and Fair Trade, imaginative DRNK beverages and the most popular beverages, and the most requested breakfast items and Panini sandwiches, wraps, and salads, all freshly made in the store.
The DRNK coffee + tea and Qwench juice bar business model is simple and structured efficiently to provide profitability and ease of operating management, which allows for efficiency of replication and implementation of a training program with new franchise partners that is both easy to follow, learn, and implement.
Seeking new franchise units throughout the U.S.,
Asia, Australia/New Zealand, Canada, Central America, Eastern
Europe, Middle East, Mexico, Philippines, South America and Western Europe
Seattle's Best Coffee is now franchising as part of the Starbucks Corporation portfolio, where will you find another franchise opportunity this irresistible? Seattle's Best Coffee is ready to bring our Uncommonly Smooth coffees, full day-part menu offerings and unparalleled guest experience to your area. For more than 40 years, Seattle's Best Coffee has played a pivotal role in delivering on America's demand for smooth tasting coffee. Our strong support makes our coffee franchise the one everyone wants to get their hands on. If you're ready to go, we are too.
If you can answer "Yes" to all the questions below, then we want to talk with you.
* I want to get in on the ground floor of an exciting business opportunity.
* I have translatable business experience and/or ownership skills related to the operation of a coffee franchise.
* I am able to operate multiple locations.
* I have a net worth of at least $1 million and liquidity of $250,000
* I can secure my own financing.
* I have knowledge and insight into the markets I will operate in.
* I will be 100% committed to making my coffee franchise the best it can be.
* I want to work hard, have fun and be an ambassador for the Seattle's Best Coffee brand in my local market.
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