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Updated RecentlySteak n Shake vs Bull Chicks Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Steak n Shake vs Bull Chicks including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $672,000 - $1,835,000 | $120,550 - $338,550 |
| Franchise Fee | $25,000 - $40,000 | $39,000 |
| Royalty Fee | 5.5% | 7% |
| Advertising Fee | - | 2% |
| Year Founded | 1934 | - |
| Year Franchised | 1945 | - |
| Term Of Agreement | - | - |
| Term Of Agreement | - | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | � Passionate about business ownership � Desire to offer exceptional service to generate repeat customers � Restaurant experience not needed � Semi-absentee model � Sales and Marketing Skills � Financially qualified |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | -/- |
| Start-up Costs | No/No | -/- |
| Equipment | No/No | -/- |
| Inventory | No/No | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | - | The training program includes classroom instruction and Bull Chicks Unit Franchise operation training at our headquarters in Corpus Christi, Texas, and on-the-job Bull Chicks Unit Franchise operation training ("OJT") at either a training facility or a location we designate. |
| Support | � Unparalleled Operations Support - A Steak n Shake Manager of Field Operations will help you open your restaurant and will be available for consultation with day-to-day operations. To help ensure a smooth restaurant opening experience, Steak n Shake will provide your first training hours via seasoned Steak n Shake trainers/staff. You will also receive our Operating Standards System, Manager-in-Training and Management Development Programs. Through your Manager of Field Operations, you will have the multi-functional resources of the Steak n Shake Company working on your behalf. | - |
| Marketing | � World Class Marketing - The Steak n Shake marketing is directed toward building brand loyalty and is not price-driven or reliant on low price discounting. Steak n Shake's television and print marketing are product-benefit directed, showing why Steak n Shake is superior to fast food alternatives with a fun, irreverent, tongue-in-cheek humorous approach. Sample television spots are available on this website for your viewing pleasure. The Marketing System is user-friendly and designed for the success of Franchisees. | - |
| Operations | - | - |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | No | - |
| International Expansion | No | - |
Company Overviews
About Steak n Shake
Benefits of Franchising
The benefits of franchising with Steak n Shake can't be duplicated:
* Proven Concept - The Steak n Shake concept has withstood all types of economic circumstances and continually emerged stronger and stronger.
* Growing - Since 1996, Steak n Shake system-wide sales have grown from $268 million to $549 million. In the past decade, the chain has doubled in size.
* Huge, Untapped Development Potential - Steak n Shake currently operates over 490 restaurants in just 20 states. Looking ahead, we forecast that Steak n Shake has the potential to develop over 1,000 units nationwide.
* Unique Niche Positioning - There is no single offering that is a head-on alternative to our restaurant concept. Steak n Shake serves a distinct niche in the mid-scale, casual dining segment of the restaurant industry.
* Core Products that Generate a Strong Loyal Following - The core of the Steak n Shake menu includes STEAKBURGERS, thin and crispy French Fries, Chili, and Hand-dipped Milk Shakes.
* Product Development - Steak n Shake has a pipeline of new products that build on core products consumers love. Recent innovations have included new Side-by-Side Milkshakes and Sippable Sundaes.
Future innovations will include more milkshake innovation, burger news, and health conscious offerings.
All of these benefits equal a great chance at success in the restaurant business. The only thing missing is you.
About Bull Chicks
Bull Chicks was established with the idea in mind to serve low cost, satisfying meals to the general public, especially striving students with a low budget. Its unique menu with a variety of different selections, including specialty wraps, burgers, salads, sandwiches and wings, promises an excellent experience for each individual. We offer a dine-in area and drive thru for your convenience. You may also call in your order, or place an order to be delivered. Key Advantages � High income potential � Recession resistant = people are willing to spend money on great food � Easy to operate, successful business system to follow � Large market potential with the amount of people who eat fast food � The quality and success of the restaurant's identity and reputation � Chance to build a trusted relationship with customers � Pride of ownership business � Training and sales support system. The Industry $110 billion! That is what Americans will spend on fast food this year alone. Every single day, about one quarter of the American population will eat fast food. With statistics like that, it is no wonder why we have so many loyal customers. We give people what they crave, with a wide variety of quality food at affordable prices. Other fast food chains are boring and don't have enough menu options to satisfy any appetite like we do! Setting Bull Chicks Apart from the Competition There are many reasons that Bull Chicks has the recipe for franchise success and loyal customers. The Bull Chicks philosophy is what you see is what you get. No Bull Chicks! The food speaks for itself! We are the Home of the fresh 20|20|20. Simply put, this represents our 20 different, delicious burgers, mouth-watering wraps and tempting salads where you will find yourself coming back for more! There is something fresh for every appetite, all within an affordable budget.