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Below is an in-depth analysis and side-by-side comparison of Mighty Auto Parts vs Elephant House including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $227,000 - $496,100 | $28,000 - $44,500 |
Franchise Fee | $22,500 - $57,500 | $10,200 |
Royalty Fee | 5% | 0 |
Advertising Fee | 0.5% | - |
Year Founded | 1963 | 1991 |
Year Franchised | 1970 | 1991 |
Term Of Agreement | 10 years | 7 years |
Term Of Agreement | 10 years | 7 years |
Renewal Fee | 20% of current license fee | - |
Business Experience Requirements |
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Experience | ||
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | No/No |
Start-up Costs | No/Yes | No/No |
Equipment | No/Yes | No/No |
Inventory | No/Yes | No/No |
Receivables | No/Yes | No/No |
Payroll | No/Yes | No/No |
Training & Support |
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Training | On-The-Job Training: 88 hours Classroom Training: 29 hours | As needed |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Field Operations Proprietary Software Franchisee Intranet Platform | Newsletter, Toll-free phone line |
Marketing | Co-op advertising, Ad slicks, National media, Regional advertising | - |
Operations |
6% of all franchisees own more than one unit Number of employees needed to run franchised unit: 1 Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators) |
Franchise can be run from home. 5% of all franchisees own more than one unit
100% of current franchisees are owner/operators |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | No | No |
International Expansion | No | Yes |
Dallas Wallace began selling tire supplies to service stations and garages in 1963, expanding product lines and distributors as business grew throughout the '60s and '70s. Mighty Distribution System of America started franchising in 1970 and is still a privately held company that provides underhood and undercar parts at locations nationwide.
Seeking new franchise units throughout the U.S.,
Australia/New Zealand, Canada, Central America, Mexico, Philippines, South America and Western Europe
Greeting card publisher and distributor Elephant House provides greeting cards to customers worldwide. Franchisees for the company set up racks in a range of retail locations, selling cards from Elephant House's three lines on consignment.