Cheeburger Cheeburger vs Moe's Southwest Grill Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Cheeburger Cheeburger vs Moe's Southwest Grill including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Cheeburger Cheeburger Franchise
Moe's Southwest Grill Franchise
Investment $322,500 - $603,000$457,400 - $911,500
Franchise Fee $24,500 - $35,000$30,000
Royalty Fee 4.5%5%
Advertising Fee -2%
Year Founded 19862000
Year Franchised 19892001
Term Of Agreement -20 years
Term Of Agreement -20 years
Renewal Fee -Then-current franchise fee


Business Experience Requirements

 
Cheeburger Cheeburger Franchise
Moe's Southwest Grill Franchise
Experience -
  • Industry experience
  • General business experience
  • Marketing skills
  • Excellent attention to detail

  • Financing Options

     
    Cheeburger Cheeburger Franchise
    Moe's Southwest Grill Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/NoNo/Yes
    Start-up Costs No/NoNo/Yes
    Equipment No/NoNo/Yes
    Inventory No/NoNo/Yes
    Receivables No/NoNo/Yes
    Payroll No/NoNo/Yes

    Training & Support

     
    Cheeburger Cheeburger Franchise
    Moe's Southwest Grill Franchise
    Training - On-The-Job Training 125 hours Classroom Training: 22.6 hours
    Support -Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
    Marketing - Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
    Operations - 65% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 15

    Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators)


    Expansion Plans

     
    Cheeburger Cheeburger Franchise
    Moe's Southwest Grill Franchise
    US Expansion YesYes
    Canada Expansion NoNo
    International Expansion YesYes

    Company Overviews

    About Cheeburger Cheeburger

    Cheeburger Cheeburger is a diner-style burger restaurant chain that started on Sanibel Island, FL in 1986. The restaurant chain specializes in big, juicy cheeseburgers, french fries, onion rings, and handmade milkshakes. From the very first day, the concept of a family fun theme, serving the world's best and biggest burgers, fries, rings and shakes, was an instant hit. Today, there is simply no doubt about it. The right combination, so elusive in the restaurant business, has led to a real success story.Cheeburger Cheeburger is on the verge of an aggressive national expansion, because our customers are demanding it. Vacationers and travelers who experience our restaurants on Sanibel Island, in Huntsville, Alabama, Chattanooga, Tennessee and other cities, are asking us to open in towns across America. The number of our restaurants has grown substantially.

    About Moe's Southwest Grill

    In December of 2000 in Atlanta, Ga. a handful of local entrepreneurs created Moe's Southwest Grill in the spirit of not-taking-yourself-too-seriously with menu names like the Homewrecker burrito, Closetalker salad and the Billy Barou nachos as well as a store design that includes abstract artwork with tongue-in-cheek sayings. Maybe it's the personal experience that keeps people coming back for more. Maybe it's the huge selection of customizable Southwest favorites. Or maybe it's the laid-back vibe and signature "Welcome to Moe's" greeting our customers hear each time they walk through the door. Regardless of the reason behind the popularity of the brand, it works - and now, after being purchased by FOCUS Brands, Inc., in August 2007, Moe's has more than 370 locations across the country with plans to grow domestically and internationally. As a testament to the wild popularity of the brand, Moe's was named the #1 fast-casual chain based on change in system-wide sales by QSR magazine and the #2 fast-casual chain under 300 units in 2006. When you join the Moe's franchisee family, you'll be working with passionate, experienced professionals who have extensive brand-building, development and operational experience in all functions of the foodservice industry. We're dedicated to the success of your franchise, and are committed to providing you with world-class support and service based on respect and trust.
    Join Moe's-- owning your own restaurant doesn't have to just be a dream.
    Veteran Incentives  $10,000 off franchise fee

    "Entrepreneur
    #362 in Franchise 500 for 2020.
    #191 in Franchise 500 for 2021
    .