| ||||
Updated RecentlyAtlanta Bread Company vs Cookie Advantage Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Atlanta Bread Company vs Cookie Advantage including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
||
| Investment | $629,700 - $806,300 | $75,000 - $100,000 |
| Franchise Fee | $40,000 | $25,000 |
| Royalty Fee | 5% | 5%--3% |
| Advertising Fee | - | - |
| Year Founded | 1993 | 1998 |
| Year Franchised | 1995 | 2002 |
| Term Of Agreement | 10 years | - |
| Term Of Agreement | 10 years | - |
| Renewal Fee | $30K | - |
Business Experience Requirements |
||
| Experience | - | |
Financing Options |
||
| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | No/No |
| Start-up Costs | No/No | No/No |
| Equipment | No/No | No/No |
| Inventory | No/No | No/No |
| Receivables | No/No | No/No |
| Payroll | No/No | No/No |
Training & Support |
||
| Training | - | - |
| Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | - |
| Marketing | Co-op advertising, Ad slicks, Regional advertising | - |
| Operations |
65% of all franchisees own more than one unit Number of employees needed to run franchised unit: 15 - 18
Absentee ownership of franchise is NOT allowed. (70% of current franchisees are owner/operators) | Cookie Advantage is a hands-on, owner�operated business that you have to run. The Franchise is not a passive investment. We expect our Franchisees to take an ongoing, active role in their Franchise, but you do not have to be in the bakery all the time. |
Expansion Plans |
||
| US Expansion | - | - |
| Canada Expansion | No | - |
| International Expansion | No | - |
Company Overviews
About Atlanta Bread Company
Founded in 1993 by Jerry and Basil Couvaras, Atlanta Bread Company bakery/cafes serve sandwiches, soups, salads, gourmet coffees, and fresh-baked breads and pastries for breakfast, lunchtime and dinner dining.
Each of our locations is locally owned and operated with an emphasis on
community involvement and outreach. Every night, our extra bread goes to
those in need and helps keep our communities fed.
About Cookie Advantage
Cookie Advantage is a Customer Care Follow-Up Program designed to develop a relationship with your customer by sending to them a gift tin of made from scratch chocolate chip cookies as a way of saying "Thank You".
Our program revolves around a designer canister of made-from-scratch chocolate chip cookies which are baked fresh the day they are sent to your customers. Your carefully prepared gift package will include the delicious cookies and two custom designed gift cards. The first card is personalized with your company logo and an individual message. The second card is postage paid customer survey card specifically to include the information you want to know from your customer. Our goal is to place you in the most favorable position to receive repeat and referral business.
We do all the work on your behalf and you get all the credit!Cookie Advantage is a great tasting way to say "THANK YOU!"
Cookie Advantage - Giving you an advantage
over the competition with fresh-baked chocolate chip cookies!
Our program is designed for our franchisees to be able to work around their schedules and still participate in their family life. Our goal is for each of our franchisees to work a four-day workweek, Monday through Thursday, after the territory is fully developed.