Atlanta Bread Company vs Newk's Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Atlanta Bread Company vs Newk's including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Atlanta Bread Company Franchise
Newk's Franchise
Investment $629,700 - $806,300$971,100 - $1,207,350
Franchise Fee $40,000$40,000
Royalty Fee 5%5%
Advertising Fee -1.5%
Year Founded 19932004
Year Franchised 19952004
Term Of Agreement 10 years-
Term Of Agreement 10 years-
Renewal Fee $30Knone


Business Experience Requirements
 
Atlanta Bread Company Franchise
Newk's Franchise
Experience
  • General business experience
  • Marketing skills
  • Restaurant experience
    		• Newk's is looking for experienced franchise owners with a track record of success opening and running multiple unit foodservice operations. Qualified candidates will have a minimum of 3 years experience, and be financially and operationally capable of developing at least 3 -5 Newk's Express Cafe locations (we recommend that each franchise candidate/group have at least $600,000 in liquid assets, meaning cash, stocks, bonds or other easily liquid assets).

    Financing Options
     
    Atlanta Bread Company Franchise
    Newk's Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/No-/Yes
    Start-up Costs No/No-/Yes
    Equipment No/No-/Yes
    Inventory No/No-/Yes
    Receivables No/No-/Yes
    Payroll No/No-/Yes

    Training & Support
     
    Atlanta Bread Company Franchise
    Newk's Franchise
    Training -On-The-Job Training: 276 hours Classroom Training: 74 hours
    Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperativesNewsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
    Marketing Co-op advertising, Ad slicks, Regional advertisingCo-op Advertising Ad Templates Regional Advertising Social media SEO Email marketing Loyalty program/app
    Operations 65% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 15 - 18

    Absentee ownership of franchise is NOT allowed. (70% of current franchisees are owner/operators)

    		Number of Employees Required to Run: 50

    Expansion Plans
     
    Atlanta Bread Company Franchise
    Newk's Franchise
    US Expansion --
    Canada Expansion No-
    International Expansion No-

    Company Overviews

    About Atlanta Bread Company

    Founded in 1993 by Jerry and Basil Couvaras, Atlanta Bread Company bakery/cafes serve sandwiches, soups, salads, gourmet coffees, and fresh-baked breads and pastries for breakfast, lunchtime and dinner dining.
    Each of our locations is locally owned and operated with an emphasis on community involvement and outreach. Every night, our extra bread goes to those in need and helps keep our communities fed.

    About Newk's

    Experienced restaurateurs know that the only constant in our industry is change. Newk's has a flexible menu designed for timeless appeal with three primary components - sandwiches, salads and pizzas. These were chosen to provide maximum adaptability to changing costs, tastes and regional preferences.
    Newk's is also a flexible concept adaptable to many venues.
    * Pad or commercial sites
    * Strip and lifestyle centers
    * Urban/downtown locations
    * Conversions of existing restaurants
    * Enclosed mall/food court locations
    * University or office locations
    * Airport, train station or other non-traditional locations

    The Newk's Express Cafe franchise program is designed for growth; it's designed to provide you and your organization with the guidance, the training and the tools to implement our innovative concept, and to refine and grow for many years to come. The Newk's Express Cafe strategy is to provide each customer with many ways to enjoy Newk's, and help franchise owners maximize the benefit of each customer relationship.

    The Newk's Concept offers:
    * Dine-in
    * Takeout
    * On-site catering
    * Retail sales
    * Corporate sales programs

    Get Growing - with Newk's Express Cafe
    If you are looking for a solid business opportunity designed for growth, consider the advantages of the Newk's Express Cafe franchise opportunity:
    * A concept validated by industry trends
    * Limited menu with unlimited appeal
    * A streamlined, efficient operational system
    * Flexible menu, adaptable to change in trends and tastes
    * Flexible store design/location options
    * Long-term, multi-unit franchise focus
    * An experienced, respected management team
    * Strong training and marketing programs

    * The ongoing support of a dedicated franchise company

    The total investment necessary to begin operation of a Newk's Restaurant franchise is $971,100 to $1,207,350. This includes a $40,000 initial franchise fee that must be paid to the franchisor. The franchisor may offer to enter into an area development agreement to establish and operate a certain number of Newk's Restaurants at specific locations pursuant to individual franchise agreements. The area development fee, which will vary depending upon the number of franchised restaurants to be developed, will be equal to the total of $40,000 for the first Newk's Restaurant plus $20,000 for each additional Newk's Restaurant to be developed. The area development fee will be applied to the initial franchise fees for each applicable Newk's Restaurant.