Atlanta Bread Company vs Sprinkles Cupcakes Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Atlanta Bread Company vs Sprinkles Cupcakes including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
Investment |
$629,700 - $806,300 | $576,000 - $1,075,000 |
Franchise Fee |
$40,000 | N/A |
Royalty Fee |
5% | - |
Advertising Fee |
- | - |
Year Founded |
1993 | 2012 |
Year Franchised |
1995 | 2020 |
Term Of Agreement |
10 years | - |
Term Of Agreement |
10 years | - |
Renewal Fee |
$30K | - |
Business Experience Requirements |
Experience |
General business experience Marketing skills Restaurant experience | - |
Financing Options |
|
In-House/3rd Party | In-House/3rd Party |
Franchise Fees |
No/No | -/- |
Start-up Costs |
No/No | -/- |
Equipment |
No/No | -/- |
Inventory |
No/No | -/- |
Receivables |
No/No | -/- |
Payroll |
No/No | -/- |
Training & Support |
Training |
- | - |
Support |
Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | - |
Marketing |
Co-op advertising, Ad slicks, Regional advertising | - |
Operations |
65% of all franchisees own more than one unit Number of employees needed to run franchised unit: 15
- 18
Absentee ownership of franchise is NOT allowed. (70% of current franchisees are owner/operators) | - |
Expansion Plans |
US Expansion |
- | Yes |
Canada Expansion |
No | - |
International Expansion |
No | Yes |
Company Overviews
About Atlanta Bread Company
Founded in 1993 by Jerry and Basil Couvaras, Atlanta Bread Company bakery/cafes serve sandwiches, soups, salads, gourmet coffees, and fresh-baked breads and pastries for breakfast, lunchtime and dinner dining.
Each of our locations is locally owned and operated with an emphasis on
community involvement and outreach. Every night, our extra bread goes to
those in need and helps keep our communities fed.
About Sprinkles Cupcakes
Sprinkles
opened “the world’s first cupcake bakery” in Beverly Hills, as reported
by the Food Network, and is credited by the Los Angeles Times as “the
progenitor of the haute cupcake craze.” Founded by Candace Nelson, judge
on Food Network’s hit show “Cupcake Wars,” and husband Charles,
Sprinkles has inspired long lines of devoted Hollywood stars and serious
epicureans alike. From Tom Cruise to Oprah Winfrey, Blake Lively to
Ryan Seacrest, celebrities are abuzz about Sprinkles!
Baked
fresh in small batches throughout the day, Sprinkles Cupcakes are
handcrafted from the finest ingredients and contain no preservatives,
trans fats or artificial flavors. Sprinkles has locations nationwide, a
traveling Sprinklesmobile - the world’s first cupcake truck, and sells
its cupcake mixes at over 250 Williams-Sonoma stores throughout the US
and Canada.
In
2012, Sprinkles debuted the world’s first Cupcake ATM and continued its
foray into classic American desserts with the launch of Sprinkles Ice
Cream & Cookies.
“The Sprinkles Baking Book” hit the New York Times
Best Sellers list in October, 2016.
The total investment necessary to begin operation of a Production
Bakery is $781,000 to $1,075,000. This includes $40,000 to $43,250 that
must be paid to the franchisor or affiliate.
The total investment
necessary to begin operation of a Pantry Bakery is $576,000 to $895,000.
This includes $40,000 to $43,250 that must be paid to the franchisor or
affiliate. The franchisor and you may choose to sign a Development
Rights Agreement under which you will develop a number of Sprinkles
Cupcakes Bakeries. The franchisor expects the Development Rights
Agreement to cover between 2 and 10 Sprinkles Cupcakes Bakeries.
The
total investment necessary to begin operation under a Development Rights
Agreement is $40,500 to $202,500. This includes $40,000 to $200,000
that must be paid to the franchisor or affiliate.