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Updated RecentlyBennigan's Grill & Tavern vs George Webb Restaurants Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Bennigan's Grill & Tavern vs George Webb Restaurants including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $1,027,075 - $3,588,244 | $402,000 - $850,000 |
| Franchise Fee | $35,000 | $250,000 |
| Royalty Fee | 4% | - |
| Advertising Fee | 1% | - |
| Year Founded | 1976 | 1948 |
| Year Franchised | 1976 | 1953 |
| Term Of Agreement | 15 years | - |
| Term Of Agreement | 15 years | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | �Has prior management level experience in food service and/or restaurant operations. �Willingness to follow our proven operating system �A solid business person with a strong desire to succeed �Possesses experience in restaurant franchising �Meets the financial requirements | Previous restaurant/retail experience preferred for individuals with a passion for the restaurant business, operating under the philosophies of People, Place, Product and Profit. |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | -/- |
| Start-up Costs | No/Yes | -/- |
| Equipment | No/Yes | -/- |
| Inventory | No/Yes | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | Bennigan's, or a designated third party, will provide training to you and your restaurant team. Your management team will be required to complete a 6 to 8 week training program based on prior experience. Onsite training will be provided to entire team before restaurant opening. All parties must successfully complete the training to the satisfaction of the Bennigan's Operations/Training team prior to opening your restaurant. We believe great training equals lower turnover and stronger guest retention. Therefore, we provide continued support to team members. Bennigan's University, our online learning module, helps drive the retention of both staff and guests. | Comprehensive initial training and pre-opening training provided at company owned locations and corporate training center. On-going management training and development provided for all franchisees, operators, managers and supervisory staff. |
| Support | For the pre-opening of your first Bennigan's, members of our Operations and Marketing Teams will assist you from 45 days prior to your Grand Opening. Marketing Support: Our goal is to help you successfully market your brand. We put a marketing calendar in place to help drive sales, increase check average and guest count. Marketing tools provided include: Intranet, Email Marketing, Social Media Support, New Photography, Pipeline Items/Menu Development. | - |
| Marketing | Co-op advertising | - |
| Operations |
Franchisees required to buy multiple units/master licenses; 98% of all franchisees own more than one unit Number of employees needed to run franchised unit: 100 Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | - |
Expansion Plans |
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| US Expansion | - | - |
| Canada Expansion | No | - |
| International Expansion | Yes | - |
Company Overviews
About Bennigan's Grill & Tavern
Bennigan's was established in Atlanta, Georgia in 1976 by Norman
Brinker, a legend among restaurateurs. Bennigan's is
still the iconic brand loved by all and is re-establishing itself as the leader
in casual dining. Committed to the welcoming, friendly and festive spirit of
Irish Hospitality, Bennigan's offers more generous pours and portions and
goes above and beyond the call of duty to deliver Legendary experiences
to every guest, every meal, every day.
In 2011, Bennigan's began a Legendary comeback by re-energizing the
beloved brand with a commitment to bring memorable dining experiences
to every guest, every day. This remarkable resurgence began with a brand
refresh at the company's two corporate locations and a plan to bring the
same menu optimization and service enhancements to current and future
franchise partners.
The mission at Bennigan's is to deliver exceptional service to every guest,
every meal, every day. In order to deliver this service, we must remember
to focus on those essential elements that will allow us to provide quality
service with a bit of Irish hospitality on the side.
About George Webb Restaurants
A Wisconsin tradition since 1948, George Webb is the 24-hour neighborhood restaurant serving breakfast all day, along with lunch and dinner, with menu items from omelets to burgers and sandwiches to chicken, fish and shrimp dinners. We are famous for our Golden Hashbrowns and Wheatcakes, homemade soups and chili and our signature Premium-Blend coffee.
George Webb has built our brand around a simple
promise: we are a neighborhood restaurant that serves good food at value
prices, 24 hours a day. It has resulted in remarkable customer loyalty.
Few franchise concepts can match George Webb’s knack for turning
customers into "regulars.” According to a customer satisfaction survey,
59 percent of Webb customers visit one or more times each week, and 95
percent of customers come back one or more times a month. Food is a
universal need and George Webb meets it in a way that our customers
prefer. That kind of loyalty gives George Webb franchise owners a solid
base on which to build their businesses.