Dairy Queen vs Heidi's Brooklyn Deli Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Dairy Queen vs Heidi's Brooklyn Deli including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Dairy Queen Franchise
Heidi's Brooklyn Deli Franchise
Investment $1,151,135 - $1,936,655$300,000 - $400,000
Franchise Fee $45,000$35,000
Royalty Fee 4%6%
Advertising Fee 5-6%-
Year Founded 19401994
Year Franchised 19442004
Term Of Agreement Varies15 years
Term Of Agreement Varies15 years
Renewal Fee --


Business Experience Requirements
 
Dairy Queen Franchise
Heidi's Brooklyn Deli Franchise
Experience
  • Industry experience
  • General business experience
    		• -

    Financing Options
     
    Dairy Queen Franchise
    Heidi's Brooklyn Deli Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/YesNo/No
    Start-up Costs No/YesNo/No
    Equipment No/YesNo/No
    Inventory No/YesNo/No
    Receivables No/YesNo/No
    Payroll No/YesNo/No

    Training & Support
     
    Dairy Queen Franchise
    Heidi's Brooklyn Deli Franchise
    Training On-The-Job Training: 376 hours Classroom Training: 32 hours Additional Training: At existing DQ store-
    Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform-
    Marketing Ad Templates National Media Regional Advertising Social media Email marketing Loyalty program/app-
    Operations International franchisees required to buy multiple units/master licenses

    Number of employees needed to run franchised unit: 20 - 100

    Absentee ownership of franchise is allowed.

    		-

    Expansion Plans
     
    Dairy Queen Franchise
    Heidi's Brooklyn Deli Franchise
    US Expansion Yes-
    Canada Expansion NoNo
    International Expansion YesNo

    Company Overviews

    About Dairy Queen

    Frozen yogurt producer J.F. McCullough was trying different things with a formula for another solidified dairy item, originating from his conviction that dessert tasted better when it was delicate and served straight from the cooler, not solidified strong. With his formula culminated, McCullough and his child, Alex, persuaded one regarding their clients to hold a starting offer of the new delicate frozen yogurt, and more than 1,600 individuals appeared to attempt it. In light of that underlying achievement, the McCulloughs opened the primary Dairy Queen area in 1940 in Joliet, Illinois. The main stores sold just delicate serve frozen yogurt - in sundaes, bring home pints and quarts, and cones- - however throughout the years, an assortment of dessert treats were added to the menu, for example, banana parts and Dilly Bars. In the 1950s, some Dairy Queens started serving hot sustenance things. Today, stores framework wide have menus that incorporate franks, cheeseburgers and chicken tenders through Dairy Queen's Grill and Chill idea. The organization likewise offers a DQ Treat idea that offers both Dairy Queen's solidified treats and the sister organization's natural product beverages and smoothies.

    International Dairy Queen, Inc., (IDQ) has been creating “smiles and stories” for more than 70 years. Tracing its roots back to 1940, the company, is a leading quick service restaurant franchisor of delicious frozen treats and mouth-watering hot food items. The company is corporately based in Minneapolis, MN, is the parent company of American Dairy Queen Corporation, Orange Julius of America and Karmelkorn Shoppes Inc., which develops, licenses and services a system of more than 6,400 Dairy Queen® Orange Julius® and Karmelkorn® stores in the United States, Canada and over 25 other countries. All are part of the Berkshire Hathaway family, a company owned by Warren Buffett, the legendary investor and CEO of Berkshire Hathaway.

    The total investment necessary to begin operation of a single DQ Grill & Chill® franchise is $1,151,135-$1,936,655.
    This includes the $45,555 that must be paid to the franchisor or affiliate. In addition, if you enter into a multiple trade area reservation agreement, you will pay an initial franchise fee deposit determined by multiplying the number of restaurants you are granted the right to develop by $10,000.

    ""   "Entrepreneur

    #16 in Franchise 500 for 2020.
    #42 in Franchise 500 for 2021.






    About Heidi's Brooklyn Deli

     

    Since being founded in 1994, Heidi's Brooklyn Deli has remained a family-owned and community oriented company and seeks partners who honor 'those' same values.

    We provide extensive training before, during and after your store opening.
    We are your partner as long as you are part of Heidi's family.
    Our bread and recipes are made from scratch the old fashioned way in each location...Yes, you will learn how to bake!
    Whenever possible, we source nitrate-free, hormone-free and antibiotic-free meats and organic cheeses. Our sources are often family-owned humane farms and ranches with sustainable practices.
    We are committed to sourcing more & more of our building materials & products from environmentally-friendly partners with sustainable practices.
    We want to be your neighborhood choice for breakfast, lunch and dinner. Our food is special, therefore we do not seek to be on every street corner.
    We seek to find the right location and using our decades of experience, design a store that is cost efficient to build and cost effective to operate.