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Below is an in-depth analysis and side-by-side comparison of Dairy Queen vs Sweet Monkey Frozen Yogurt & Cupcakes including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $1,151,135 - $1,936,655 | N/A |
Franchise Fee | $45,000 | $35,000 |
Royalty Fee | 4% | 6% |
Advertising Fee | 5-6% | - |
Year Founded | 1940 | - |
Year Franchised | 1944 | - |
Term Of Agreement | Varies | - |
Term Of Agreement | Varies | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/Yes | -/- |
Payroll | No/Yes | -/- |
Training & Support |
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Training | On-The-Job Training: 376 hours Classroom Training: 32 hours Additional Training: At existing DQ store | - |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform | - |
Marketing | Ad Templates National Media Regional Advertising Social media Email marketing Loyalty program/app | - |
Operations |
International franchisees required to buy multiple units/master licenses Number of employees needed to run franchised unit: 20 - 100 Absentee ownership of franchise is allowed. | - |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | - |
International Expansion | Yes | - |
Frozen yogurt producer J.F. McCullough was trying different things with a formula for another solidified dairy item, originating from his conviction that dessert tasted better when it was delicate and served straight from the cooler, not solidified strong. With his formula culminated, McCullough and his child, Alex, persuaded one regarding their clients to hold a starting offer of the new delicate frozen yogurt, and more than 1,600 individuals appeared to attempt it. In light of that underlying achievement, the McCulloughs opened the primary Dairy Queen area in 1940 in Joliet, Illinois. The main stores sold just delicate serve frozen yogurt - in sundaes, bring home pints and quarts, and cones- - however throughout the years, an assortment of dessert treats were added to the menu, for example, banana parts and Dilly Bars. In the 1950s, some Dairy Queens started serving hot sustenance things. Today, stores framework wide have menus that incorporate franks, cheeseburgers and chicken tenders through Dairy Queen's Grill and Chill idea. The organization likewise offers a DQ Treat idea that offers both Dairy Queen's solidified treats and the sister organization's natural product beverages and smoothies.
The Sweet Monkey Frozen Yogurt Franchise has been designed to maximize profitability and revenue opportunities through an efficient, unique and highly effective franchise system. It's no secret that the Frozen Yogurt industry has grown by leaps and bounds over the past five years. The world has fallen in love with the taste, health benefits and the concept of frozen yogurt shops. Sweet Monkey Frozen Yogurt takes that growing industry trend and captures the essence of whatFrozen Yogurt Franchise makes this incredulous growth so real. The Sweet Monkey Franchise concept was designed to deliver a fun, upbeat and younger-demographic focus. The concept was also aptly designed to cater to females, particularly ages 18 - 24. With this in mind, the store layout, theming and functionality all came together with a sole purpose, when a customer enters the store it should be a truly amazing experience for them each and every time they choose to purchase frozen yogurt. The Sweet Monkey Frozen Yogurt team didn't stop there. With the evolution of the business model, more products and varieties of options that include frozen yogurt were developed the differentiate from other Frozen Yogurt Franchises. This diversity of product offerings and development of new products positioned Sweet MoSweet Monkey Frozen Yogurt Franchisenkey uniquely in the Frozen Yogurt franchise segment to have several competitive advantages. Store design and store layout for the frozen yogurt franchise have been spared no expense in designing, building and identifying the key profit centers and customer retention tools needed within the location to maximize store revenue. The Sweet Monkey Franchise offers a complete training and support system. The franchise model has a proven and defined marketing program to develop a local market in as short of a time period as possible. The management team of Sweet Monkey brings a wide range of experiences, talent and understanding for many segments of the business including, store construction, menu design, product development, financial strategy and marketing expertise.