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Below is an in-depth analysis and side-by-side comparison of Massage Envy vs Structura Body Therapies including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $567,850 - $840,000 | $58,000 |
Franchise Fee | $45,000 | N/A |
Royalty Fee | 6% | - |
Advertising Fee | 2% | - |
Year Founded | 2001 | 2010 |
Year Franchised | 2003 | 2012 |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | To ensure Massage Envy Spa franchisees can maximize their potential as massage therapy business owners, the company's comprehensive training and marketing is focused on building and sustaining a profitable business and strong brand identity. Franchisees benefit from a robust support system that includes everything from field training to massage therapist recruitment support. On-The-Job Training: 40+ hours Classroom Training: 32.5 hours Additional Training: As requested | Therapy and business training provided through Structura's inhouse training program. |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | - |
Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | - |
Operations |
30% of all franchisees own more than one unit Number of employees needed to run franchised unit: 5 Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | No | - |
International Expansion | No | - |
From its inception, the Massage Envy concept was designed to be a great business to own.
As a Massage Envy franchise owner, you'll enjoy a number of advantages, including:
-A Truly Unique Approach to Massage
-Innovative Facility Design
-Aggressive Marketing Programs
-Multiple Revenue Opportunities
We welcome you to discover this unique, affordable franchise program for advanced massage and bodywork therapies. Our franchise is modeled after our successful corporate owned clinics assuring hands-on experience and extensive know-how for our franchisees.