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Below is an in-depth analysis and side-by-side comparison of Bru-Go's Take-N-Bake Pizza Company vs Mellow Mushroom Pizza including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $76,200 - $137,950 | $1,624,000 |
Franchise Fee | $19,500 | $50,000 |
Royalty Fee | 4-5% | - |
Advertising Fee | - | 2% |
Year Founded | 1991 | - |
Year Franchised | 2002 | - |
Term Of Agreement | 10 years | 15 years +5 |
Term Of Agreement | 10 years | 15 years +5 |
Renewal Fee | 10% of franchise fee | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | No/- |
Start-up Costs | No/No | No/- |
Equipment | No/No | No/- |
Inventory | No/No | No/- |
Receivables | No/No | No/- |
Payroll | No/No | No/- |
Training & Support |
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Training | - | Your ownership group and senior management staff will train for three weeks at our Shroom University training facility in Douglasville, Georgia prior to opening. When your store opens our training staff will assist you for a week prior to opening, and for two weeks after the opening. Shroom University offers a comprehensive program designed to teach you about the Front of House, Back of House, and Administrative aspects of running a Mellow Mushroom. You and your managers will learn how to make food, place orders, hire and retain personnel & maintain your POS system and mine the data it collects. A special emphasis is given to teaching you proven methods of supervising your store to decrease food and labor costs and increase cash flow. Quality control systems are also shared with you at Shroom University, and you will be provided with several financial and cost management spreadsheets. |
Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | Members of our operations team will visit your store(s) to ensure that our standards and practices are being upheld. These visits are also opportunities for us to continue to train your staff and help train any new employees. Our operations team will also help you implement new initiatives that are developed in conjunction with the marketing department. Our marketing team will advise you on coordinating local promotions and create collection-wide campaigns in which your store can participate. The marketing team will also provide you with designs for business cards, banners, stickers, magnets, and spec ads for use in your local market. |
Marketing | Co-op advertising, Ad slicks, National media, Regional advertising | - |
Operations |
Number of employees needed to run franchised unit: 5 Absentee ownership of franchise is allowed. | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | - |
International Expansion | Yes | - |
Get in early on the fastest growing pizza concept in the world! We're looking for entrepreneurs who want a great opportunity for success and profits with your own BRU-GO'S Take-N-Bake Pizza Co Co-Op Membership. Why BRU-GO'S? We simply know how to make a better pizza. From the freshest ingredients to our signature sauces and fresh crust, customers prefer the taste of our pizza. Your customers will return again and again once they experience a BRU-GO'S Take-N-Bake Pizza Co pizza. We have years of experience building and selling the finest Take-N-Bake pizzas to be found anywhere. We use this experience to help you establish your BRU-GO'S Take-N-Bake Pizza Co Co-Op and then keep it running profitably. In one of our corporate test kitchens we will fully train you in a hands on, fully operational facility so that your business will operate smoothly from the first customer's pizza. As your business grows, we will be there to offer further support and training for every aspect of your enterprise. And using our time tested recipes and pizza construction techniques, you'll be building the most satisfying Take-N-Bake pizza anywhere!