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Below is an in-depth analysis and side-by-side comparison of Papa Murphy's vs Persona Wood Fired Pizzeria including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $286,919 - $524,205 | $242,650 - $506,600 |
Franchise Fee | $25,000 | $25,000 - $35,000 |
Royalty Fee | 5% | 6% |
Advertising Fee | 2% | 2% |
Year Founded | 1981 | 2012 |
Year Franchised | 1982 | 2014 |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | $5K | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | On-The-Job Training: 230 hours Classroom Training: 40 hours | - |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | - |
Marketing | Co-op Advertising Ad Templates Regional Advertising Social media SEO Email marketing Loyalty program/app | - |
Operations |
Number of Employees Required to Run: 10
Absentee ownership of franchise is NOT allowed. | - |
Expansion Plans |
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US Expansion | No | - |
Canada Expansion | No | - |
International Expansion | No | - |
Papa Murphy's Take N' Bake Pizza is the pioneer of the take and bake concept. We are the largest take and bake pizza company in the world. We offer only the freshest and highest quality ingredients with our freshly grated cheeses and our dough that is prepared in house daily. Papa Murphy's offer our products at a low price point, and we also offer our customer the opportunity to cook their pizza when they are ready to eat it.
98% of Papa Murphy's stores are franchised. It is the energy and entrepreneurial spirit of our franchisees that makes Papa Murphy's the innovative and customer centered organization that it is. Without the hard work and dedication of our franchisees we would not have been able to experience the growth and success that we have seen over the years.
Currently franchise units in Arkansas, Arizona, California, Florida, Indiana, Kentucky,
Louisiana, Maryland, Michigan, North Carolina, Oklahoma, South Carolina,
Tennessee, Texas, Virginia, 24 more states, Canada and the Middle East. Please inquire about other states, also.
Persona Wood Fired Pizzeria is the only "Create Your Own" concept of its kind that was developed by two Chefs - one classically trained and the other an Italian Pizzaiolo and World Pizza Champion. Persona's exceptional quality starts with our fresh and extremely high quality ingredients. We craft an authentic Neapolitan pizza from imported "00" flour imported from Naples, Italy. The vine ripe plum tomatoes grown for our tomato sauce are sourced from the San Joaquin Valley. Our hand-made meatballs, sausage and sauces have all won gold medal acclaim worldwide, and we think your taste buds will agree. You can choose from one of our chef inspired specialty pizzas or create your own with over 30 toppings to choose from. Our expert pizza makers will create your pizza just the way you like it. Your imagination and creativity is the only limit! Once your pizza assembly is complete, we bake it in one of our imported Italian Marra Forni wood fired ovens. At 800 degrees, 90 seconds is all it takes to produce a pizza that is crispy and chewy in the Neapolitan tradition. Craving something from the garden? Our freshly tossed salads are a great complement to your wood fired pizza. Our award- winning dressings are all made from scratch. Complete your experience with our rich gelato hand-made locally by an Austrian-trained gelato chef.