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Updated RecentlySnappy Tomato Pizza vs Johnnie's Pizza Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Snappy Tomato Pizza vs Johnnie's Pizza including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $115,500 - $256,000 | $112,200 - $537,500 |
| Franchise Fee | $14,000 | $30,000 |
| Royalty Fee | 5% | 6% |
| Advertising Fee | 2.5% | - |
| Year Founded | 1978 | 1984 |
| Year Franchised | 1981 | 2005 |
| Term Of Agreement | 15 years | 10 years |
| Term Of Agreement | 15 years | 10 years |
| Renewal Fee | $2.5K | - |
Business Experience Requirements |
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| Experience | - | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | No/No |
| Start-up Costs | No/No | No/No |
| Equipment | No/No | No/No |
| Inventory | No/No | No/No |
| Receivables | No/No | No/No |
| Payroll | No/No | No/No |
Training & Support |
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| Training | Additional training available as needed | * Available at headquarters: 1 week * At franchisee's location: 2 weeks |
| Support | Newsletter, Meetings, Grand opening, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | - |
| Marketing | Co-op advertising, Ad slicks, Regional advertising | - |
| Operations |
International franchisees required to buy multiple units/master licenses Number of employees needed to run franchised unit: 20 Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators) | - |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | No | - |
| International Expansion | Yes | Yes |
Company Overviews
About Snappy Tomato Pizza
In 1978, Bob Rotunda went to the races and put all his money on a horse named Snappy Tomato. The horse won. Rotunda took his winnings and opened the first Snappy Tomato Pizza that year. The company began franchising three years later.
Today Snappy Tomato Pizza has locations across the United States, Canada and Great Britain serving pizza, hoagies, salads and appetizers.
About Johnnie's Pizza
At 16 years old, Bruce Jackson was flipping pizza at the original Johnny’s Pizza in Manlius, New York. He loved the business: serving piping hot pizza - always made with fresh, authentic ingredients - to happy customers, sitting down with the locals on a Friday night for a slice, or feeding the high school football team after a win. He saw opportunity. And he wanted to build his own. Most of our franchise operators are familiar with the feeling.
In three short years, Bruce opened a Johnny’s Pizza just off the Syracuse University campus with Johnny’s younger brother Rosario. After six years of success there, Bruce and a new business partner, Scott Allen, were ready for a move to warmer weather! Atlanta, Georgia is where they landed.
In 1977, Bruce and Scott wrote "Now Open” on a pizza box, stuck it in the front window of their storefront in Atlanta, and started selling pizza. One year later, they opened a second store. As entrepreneurs, they saw bigger potential in the brand and the business model they’d so carefully fine-tuned. In 1994, they officially began to franchise. In 2003, we needed a unique name to operate on a national level. So we gave Johnny a last name, and Johnny Brusco’s Pizza was born!
Now a new generation of leadership is guiding Johnny’s Pizza into the future. Bruce’s son, Luke, is expanding the business across the southeast and focusing on growth in dine-in, delivery and online ordering segments. We’re also focusing on ways to increase individual store volume growth, including new seasonal menu offerings and an expanded craft beer selection.