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Updated RecentlySnappy Tomato Pizza vs Capriotti's Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Snappy Tomato Pizza vs Capriotti's including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $115,500 - $256,000 | $380,000 - $660,413 |
| Franchise Fee | $14,000 | $30,000 - $40,000 |
| Royalty Fee | 5% | 6%-7% |
| Advertising Fee | 2.5% | 3% |
| Year Founded | 1978 | 1976 |
| Year Franchised | 1981 | 1987 |
| Term Of Agreement | 15 years | - |
| Term Of Agreement | 15 years | - |
| Renewal Fee | $2.5K | - |
Business Experience Requirements |
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| Experience | - | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | No/Yes |
| Start-up Costs | No/No | No/Yes |
| Equipment | No/No | No/Yes |
| Inventory | No/No | No/Yes |
| Receivables | No/No | No/Yes |
| Payroll | No/No | No/Yes |
Training & Support |
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| Training | Additional training available as needed | Within two months prior to your opening, you will complete the 3 level Capriotti's University training program including on-line training, three weeks of in-store training and one week of classroom offered at our corporate headquarters in Las Vegas, Nevada. Your visit will give you the full flavor of the Capriotti's experience. On-The-Job Training: 270 hours Classroom Training: 49 hours |
| Support | Newsletter, Meetings, Grand opening, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
| Marketing | Co-op advertising, Ad slicks, Regional advertising | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
| Operations |
International franchisees required to buy multiple units/master licenses Number of employees needed to run franchised unit: 20 Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators) | - |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | No | - |
| International Expansion | Yes | Yes |
Company Overviews
About Snappy Tomato Pizza
In 1978, Bob Rotunda went to the races and put all his money on a horse named Snappy Tomato. The horse won. Rotunda took his winnings and opened the first Snappy Tomato Pizza that year. The company began franchising three years later.
Today Snappy Tomato Pizza has locations across the United States, Canada and Great Britain serving pizza, hoagies, salads and appetizers.
About Capriotti's
No doubt you've already experienced our amazing high-quality sandwiches and friendly customer service. If you're at all like most of our franchise owners, you instantly fell in love with the incredible food and smiling faces. You thought, "Wow! A Capriotti's franchise would be an incredible opportunity!"
That it is! There is no better time than NOW to start exploring that opportunity.
It is no secret that Capriotti's is different than the competition:
Our food is FRESH and of the BEST quality! Our turkey and roast beef are homemade. That's what makes them taste so good!
We have a UNIQUE menu with specialty subs that keep customers coming back!
We consider our franchise owners to be family and provide ongoing support to make your business successful.
The total investment necessary to begin operation of a Capriotti's restaurant ranges from $380,000 to $660,413. This includes
$61,000 that must be paid to the franchisor or affiliate.
If you want development rights, you must pay us a development fee equal to $30,000 (the initial franchise fee for the first Restaurant), plus the $6,000 Development Services Fee for the first Restaurant, plus a deposit of 33% of the initial franchise fee (which is $30,000) for each additional Restaurant you commit to develop. The total investment necessary to begin operation if you acquire development rights (with a minimum required commitment of 3 Capriotti's restaurants) is $390,000 to $670,413. This includes $71,000 that must be paid to the franchisor or affiliate.
If you want development rights, you must pay us a development fee equal to $30,000 (the initial franchise fee for the first Restaurant), plus the $6,000 Development Services Fee for the first Restaurant, plus a deposit of 33% of the initial franchise fee (which is $30,000) for each additional Restaurant you commit to develop. The total investment necessary to begin operation if you acquire development rights (with a minimum required commitment of 3 Capriotti's restaurants) is $390,000 to $670,413. This includes $71,000 that must be paid to the franchisor or affiliate.
Veteran Incentives 15% off franchise fee
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