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Below is an in-depth analysis and side-by-side comparison of Snappy Tomato Pizza vs How to Top That Pizza Franchise System, LLC including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $115,500 - $256,000 | $143,000 - $350,000 |
Franchise Fee | $14,000 | $25,000 |
Royalty Fee | 5% | 6% |
Advertising Fee | 2.5% | - |
Year Founded | 1978 | - |
Year Franchised | 1981 | - |
Term Of Agreement | 15 years | 20 years |
Term Of Agreement | 15 years | 20 years |
Renewal Fee | $2.5K | - |
Business Experience Requirements |
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Experience | - | Top That! Pizza actively searches for candidates with a strong background in business management. |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/- |
Start-up Costs | No/No | -/- |
Equipment | No/No | -/- |
Inventory | No/No | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | Additional training available as needed | - |
Support | Newsletter, Meetings, Grand opening, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | * Facility planning on site location and architectural design * Specifications for fixtures, equipment, and leasehold improvements * Assistance in site selection and lease negotiation * Corporate training for Owner/Operator and Director of Operations/General Managers * Kitchen/ Back of the House Workflow design * Ongoing support from members of the Training and Operations Team * Ongoing updates for increasing profitability * Products with high industry demand * Efficiency in all systems * Favorable national contracts with suppliers of goods and services * Operating manuals, policies, procedures, and business management systems |
Marketing | Co-op advertising, Ad slicks, Regional advertising | * ready-to-use grand opening strategy and materials * ready-to-use annual calendar for LTOs * ready-to-use (or custom) four-walls marketing tools such as Point-of Purchase displays, posters, window clings and printed menus * easy-to-change areas on digital menu boards for regionalized LTOs * well-managed and effective social media strategy that generates useful feedback and enhances the relationship between the franchise and its customers * regularly scheduled focus group research conducted by a professional marketing firm that will ensure Top That! remains on top of current trends and aware of its customers' preferences |
Operations |
International franchisees required to buy multiple units/master licenses Number of employees needed to run franchised unit: 20 Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators) | At least one owner or a designated manager must be involved on a full-time basis and must be responsible for the day-to-day operations and management. |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | - |
International Expansion | Yes | - |
In 1978, Bob Rotunda went to the races and put all his money on a horse named Snappy Tomato. The horse won. Rotunda took his winnings and opened the first Snappy Tomato Pizza that year. The company began franchising three years later.
Today Snappy Tomato Pizza has locations across the United States, Canada and Great Britain serving pizza, hoagies, salads and appetizers.
The franchise system includes: A. Owning and operating an assigned Top That! Pizza restaurant, use of the brand name, trademarks, recipes, operational systems and methods, and decor. Additionally, you will receive support in these specific areas: * facility planning on site location and architectural design * specifications for fixtures, equipment and leasehold improvements * assistance in site selection and lease negotiation * corporate training for owner/operator and director of operations/general managers * kitchen/back-of-house workflow design * ongoing support from members of the training and operations team * ongoing updates for increasing profitability * products with high industry demand * easy-to-modify digital menu boards * efficiency in all systems * favorable national contracts with suppliers of goods and services * operating manuals, policies, procedures and business management systems Beautiful Brands is actively seeking qualified candidates to develop between 3-10 locations. We are not currently offering single unit franchise opportunities. However, we may grant a single unit for a non-traditional location or a small market that we determine cannot support additional Top That! Pizza locations.