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Below is an in-depth analysis and side-by-side comparison of Snappy Tomato Pizza vs Melt Shop including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $115,500 - $256,000 | $368,240 - $698,800 |
Franchise Fee | $14,000 | $35,000 |
Royalty Fee | 5% | 6% |
Advertising Fee | 2.5% | 2% |
Year Founded | 1978 | 2010 |
Year Franchised | 1981 | 2017 |
Term Of Agreement | 15 years | 5 Years +5+5+5 |
Term Of Agreement | 15 years | 5 Years +5+5+5 |
Renewal Fee | $2.5K | - |
Business Experience Requirements |
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Experience | - | Melt Shop is seeking well capitalized partners who are entrepreneurial and have a strong knowledge of their market. The ideal franchisee is a proven multi-unit operator in the restaurant industry. At this time we are not offering sub-franchises. |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/Yes |
Start-up Costs | No/No | -/Yes |
Equipment | No/No | -/Yes |
Inventory | No/No | -/Yes |
Receivables | No/No | -/Yes |
Payroll | No/No | -/Yes |
Training & Support |
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Training | Additional training available as needed | On-The-Job Training: 224 hours Classroom Training: 24 hours |
Support | Newsletter, Meetings, Grand opening, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
Marketing | Co-op advertising, Ad slicks, Regional advertising | Co-op Advertising Ad Templates Regional Advertising Social media Website development Email marketing Loyalty program/app |
Operations |
International franchisees required to buy multiple units/master licenses Number of employees needed to run franchised unit: 20 Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators) | Number of Employees Required to Run: 15 |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | - |
International Expansion | Yes | Yes |
In 1978, Bob Rotunda went to the races and put all his money on a horse named Snappy Tomato. The horse won. Rotunda took his winnings and opened the first Snappy Tomato Pizza that year. The company began franchising three years later.
Today Snappy Tomato Pizza has locations across the United States, Canada and Great Britain serving pizza, hoagies, salads and appetizers.